February 8, 2012 5:45 PM - 24 attended
The New Era of Fundraising - Expectations Changed by Innovations
Register for this event on eventbrite: http://501technycfeb12.eventbrite.com/
Wednesday, February 8, 2012
5:45 p.m. - 6:15 p.m. Socializing
6:15 p.m. - 7:15 p.m. Presentation & Q/A
7:15 p.m. - 7:30 pm.m Socializing
How do you engage with donors? Has it become more challenging because of today's rapidly changing innovation? With so many distracting and competing sources for attention, contributions and volunteerism, not for profits are facing challenges with gaining repeat and new donations due to changing donor expectations. From Google to Facebook, the App Store and GroupOn, there seems to be an unlimited amount of information and access for nearly free. How can your organization stand out amongst the crowd and keep up with donor expectations? Donors want to feel valued to their contributions and and connected to their causes constantly!
It's time to start leveraging innovation and stop competing with it. Move away from the transaction relationship that defines many not for profits to a more social, human relationship. Join me as I share tips, tricks, and tools to how you can leverage Social CRM to adapt to a new era in donor expectations. We'll cover utilizing external social media monitoring, CRM Integration, online communities, member scoring and more. Regain relevance and exceed donor expectations with your own innovation for now and years to come!
Featured guest:
Sterling Raphael is president of AvectraLabs, the innovation think-tank of Avectra - a Social CRM softwa
re company. In this role, Sterling is responsible for driving product strategy and international expansion for Avectra.
With a deep entrepreneurial background, Sterling was founder of NFi Studios, acquired by Avectra in 2010. NFi was known as an innovator in web technology for associations and events around the world, bringing online communities to member-based organizations. Prior to founding NFi Studios, Sterling directed the creation of interactive applications for organizations including Disney, the Orlando Magic, the Pittsburgh Steelers and many more. Sterling is a featured speaker at many association and not-for-profit events and holds a Bachelors of Science in Business Marketing from the University of Central Florida.
Get Connected:
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- We welcome anyone interested in using technology for nonprofit and advocacy efforts.
Your co-organizers are:
Thomas Negron, Big Duck
Charles Lenchner, Organizing 2.0
Farra Trompeter, Big Duck
Jereme Bivins, The Foundation Center
Amy Sample Ward, NTEN
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