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Application and End User Insight Through Mobile Analytics

  • May 21, 2013 · 7:00 PM
  • This location is shown only to members

Our featured speaker, Bill Magnuson, will provide an overview of mobile analytics and using them to improve end-user engagement.

As noted at our kickoff meeting, we will set aside time during the meeting for members to provide lightning talks (5-10 min), short announcements or requests for assistance which are relevant to the group. Everyone is encouraged to consider providing a lightning talk to show off some cool new creation, a useful tool or technique, etc.


About Bill:

Bill Magnuson is the co-founder and CTO of Appboy, the world’s top customer engagement platform for mobile apps. Previously, Bill was a Software Developer at Bridgewater Associates and a Software Engineer at Google, where he worked on App Inventor for Android, later taken over by the MIT Media Lab. He was a winner of the 2011 TechCrunch Disrupt Hackathon and a winner of the 2010 North American Debating Championship.

Originally from Minnesota, Bill holds a Masters Degree in Electrical Engineering & Computer Sciences (EECS) and a Bachelor of Science in Computer Science with a minor in Economics from the Massachusetts Institute of Technology.


  • Introduction
  • Organizer Announcements
  • Lightning talks, announcements, call for assistance, etc.
  • Main presentation

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  • A former member
    A former member

    Thanks to everyone who came out to the meetup.

    Here are Bill Magnuson's slides: and my slides:

    Bill's company, Appboy, was featured today on Pando Daily -

    May 23, 2013

  • A former member
    A former member

    Bill Magnuson gave an excellent presentation on Mobile Analytics and End User Engagement.

    May 21, 2013

  • Adam K.

    Won't be able to make it tonight. I am looking for a native iOS developer for a great contract in NYC in the social media and entertainment industry. Feel free to email at [masked] for more details.

    May 21, 2013

  • Bill M.

    Hey all-

    I'm really excited to see you all tomorrow night and talk mobile engagement/insight. I'll be working to bridge the theory and the practical in the upcoming talk and should be able to provide lots of examples.

    If there's anything in the user engagement, marketing or analytics subject matter that you'd like to specifically hear about, feel free to email me at [masked] or tweet @billmag.


    May 20, 2013

  • Dave

    looking forward to it

    May 13, 2013

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