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Alex Struminger from UNICEF: Socializing DAM

  • Nov 14, 2012 · 6:30 PM
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  • Henrik de G.

    Here is Another DAM podcast interview with Alex Struminger

    November 15, 2012

  • Kristen C.

    He was a good presenter and had an interesting story to tell. useful ideas. Was sorry I arrived late and missed the beginning...

    November 15, 2012

  • Laura D.

    Enjoyed the lecture wish I could have stayed longer.

    November 15, 2012

  • Chad B.

    We are fortunate to be hosting Alex Struminger from the United Nations Children's Fund (UNICEF). Alex has accomplished great things at UNICEF, and he'll talk to us about a critical key to his success: the importance of socializing DAM
    The success of a DAM project depends upon system adoption within the organization. Alex will address the social aspect of system user adoption, and maintains that “socializing DAM” is a key component to the long-term success of the project.
    Using the implementation of a DAM system at UNICEF as an example, Alex will explore the concepts and some techniques for designing a DAM technology project in ways that ensure good internal support across the organization, and good system user adoption
    Alex's article "Socializing DAM" is published in the current issue of the Journal of Digital Media Management.
    You can read the article at Alex's website: We'll have some copies of Alex's article available at the meetup.

    October 25, 2012

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