Niche Communities: Make It Big By Going Small

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It’s not the size of an online community that matters, it’s the depth of engagement. That’s what makes niche communities the underrated gems of the social media world.
This month, SMCLA’s panel will explain how niche communities can help audiences come together in a way that was never possible before social media. Discover how companies, communities and organizations can communicate, share and engage to get the most out of their shared interests.
You’ll learn how to find your audience, find your friends, find your soapbox in a niche community – and most important: how to make it big by going small!

SPEAKERS
Babette Pepaj (@bakespace) Founder of Bakespace
Tim Mather (@timm3h) Creator of Untappd
Stephanie Frasco (@stephaniefrasco) VP of Social for Convert with Content
Claire Gendel of GetGlue

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Rafaël

We just grab a coffee and speak French. Some people have been coming every week for months... it creates a kind of warmth to the group.

Rafaël, started French Conversation Group

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