Writers Who Mean Business (TM) Message Board › Turns Out -- We do Judge a Book by Its Cover
Fair Oaks, CA
Turns Out -- We do Judge a Book by Its Cover
By Michelle Gamble-Risley, CEO, 3L Publishing (www.3LPublishing.com)
I see all kinds of book covers. Authors who are considering doing self-publishing or using outfits like Smashwords will show me their prospective covers and ask the sensitive question, "What do you think?" As a publisher, do you know how hard it is to look at a horrible book cover and then have to gently deliver the words no author wants to hear, "It doesn't work."
Style and taste in art are often in the eyes of the beholder. So when I tell an author with my well-trained eye his/her book cover failed what I'll half-heartedly call the "Michelle-litmus test," he/she often look like I took away their lollypops. It's not easy to share any kind of criticism with authors, but sensitivity over one's book cover runs high. The truth is, I have to tell the truth. And here is why:
What should you consider when developing an attractive, eye-popping book cover with your publisher that will make readers want to buy? Here are some important tips.
"Don't try this at home" should always apply to authors who think that the cover is no big deal and try to design it themselves. Whether you're going to work with a professional publisher like 3L Publishing or you're going to use the self-publishing model, you should always invest in your cover. For more information on 3L Publishing and our publishing services, send an email to info@3LPublishing.com or call 916-300-8012.