Google+ is not just another social network, it is THE social network for businesses who are serious about search engine optimisation, the 'social web' and moving with the times.
This three hour introduction course will explain to you why you need to be paying attention to Google+, why it's important for your business, and will run through the basics of getting started with Google+ - including how to set up and run a company page, strategic management of Circles to connect and develop relationships with people, and a basic overview of communities.
This course is aimed at people who have set up a Google+ account and may already be using Google+ as a social network, but need some guidance and direction on how to use it for business purposes, in a strategic way.
About your instructor - Ruth Cheesley
Ruth runs Virya Technologies and has been active on Google+ since the beta release and has developed a thorough understanding of how Google+ can benefit business through observation, questioning, and learning from others (as well as using the knowledge to develop her own businesses). She travels the world speaking at conferences to other website designers explaining the benefits of linking your website with Google+ and the effects this can have on your search engine position and prominence.
By popular demand, Ruth is running a series of courses aimed specifically at business owners, allowing you to share in her knowledge and find out what all the fuss is about.
Ruth has an unique ability to translate technical geek-speak into normal-person-speak, and running a business herself means she has tried and tested all the techniques you will learn in her own business.
Course Cost: £100
To book, please go to http://www.viryatechnologies.com/4-Google-Plus-for-Business-Half-Day-Edinburgh/Course-Details.html