Short notice, but Carlos and I thought we might try something different. Since we're at the end of the month we're going to do a joint iOS/Android meetup. We'll have two presentations, both of which are outlined below. Both talks are relevant to both meetup groups, and it will be great to bring together the mobile development community.
IP PROTECTION FOR APP DEVELOPERS
Did you ever try fitting a square peg into a round hole? Sometimes that is how it feels when you’re trying to protect the intellectual property of the software you are developing. Donna Chesteen will help you understand a little bit more about this complicated area of the law by giving you the highlights of patents, copyrights, “copylefts,” trade secrets, and NDAs.
Donna holds a BS and an MS in Computer Science and also earned an MBA before attending law school. She has twenty years professional software engineering experience – the last twelve at Symantec in Heathrow, FL. Prior to Symantec, she held software engineering positions in a wide variety of industries. In her first position after college, Donna worked as a contractor for the Naval Oceanographic Office at the Stennis Space in Mississippi where she worked on search-and-rescue software for the Naval Oceanographic Office. Later she moved to Florida and worked on software to support an ambulatory heart monitor. Next, she engineered CAD-format-viewing software and was a major contributor to a graphic user interface to manage SCSI devices. As Senior Principal Sofware Engineer at Symantec, Donna was a member of both the user interface and server teams for Symantec Backup Exec.
LAUNCHING AND MARKETING YOUR APP
Amy from Echo will be walking you through the optimal process for properly launching your app. From Google Play and iTunes marketing language and imagery best practices, to App Analytics options.
Amy Jantzer is the Senior Vice President at Echo, an innovative and prolific mobile application development company in Orlando, FL. She is also a leading Social Media expert and has been featured in local and national media including the Orlando Sentinel, Orlando Business Journal and MSNBC. Throughout her career, she has presented in front of thousands, teaching large and small companies how to incorporate mobile technology, digital strategy and social media into everyday business initiatives. She has partnered with several organizations including the Florida Nurse’s Association, the Small Business Resource Network, Business Network International, Keller Williams and the International Business Brokers Association to provide education and training. Amy has been instrumental in helping Echo launch over 60 apps.
We hope to see everyone this Wednesday, 6:30 PM at Echo!