Jean R.

Location:

Philadelphia, PA

Member since:

June 24, 2013

When did you learn that you were a content strategist?

I am still a student at this.

What content strategists do you admire most?

Content strategists that I admire have included coworkers, PR reps, local writers. I have a hard time identifying the individuals/teams with the strategies, but I have had an increased appreciation for watching brand development across multiple platforms.

Tell us a content strategy that inspired you—

So many. I have enjoyed watching brands expand across platforms and filling in the empty spaces. The repetition is powerful. Also, the recent focus on humor in advertising has made brands stick.

I'd love to develop a content strategy for: a) Phillies, b) Free Library, c) Tastykake, d) other

Anything that benefits Philadelphia. I look forward to meeting with the group to see how I can best contribute.

Introduction

A long history of designing for technology with communication teams.


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