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Philly Content Strategy Message Board › Understanding the dynamics affecting a content strategy -- an overview

Understanding the dynamics affecting a content strategy -- an overview

Joseph Dennis K.
user 43045652
Philadelphia, PA
Post #: 1
The link below -- to a SlideShare presentation -- provides some basic insight into the myriad challenges an organization must resolve when developing, rolling out, monitoring, and adjusting/evolving their content strategy.

I recommend pausing on Slide 17; it identifies the many business units/functions that must be involved, at least on some level, in creating, approving, managing, and evaluating a content strategy.

http://www.slideshare...­
Amanda C.
user 77873312
Philadelphia, PA
Post #: 1
Great presentation. Thanks for sharing!!!
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