What is Content Strategy? with Leticia Supple

What is Content Strategy? A relatively new field, content strategy is most often aligned with marketing... but that's not quite right. Marketing is a piece, but a small piece. This quick-and-dirty half hour looks at what a strategist does (and the benefits of content strategy), and why bringing a strategist in early is so helpful when building or updating a website. 

This is a great opportunity to get a sneek peak at Brutal Pixie's Intro to Content Strategy, which is running at the Majoran Distillery throughout February.


Monday Feb 3rd. Always the first monday of the month.

Future events

Suggestions for future events - topics, speakers - please post comments or send us a message!


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  • Richard

    Thanks Leticia for the overview on an emerging specialist field. Content from clients has always been one of the most frustrating aspects of web development; great to know some businesses are starting to take it seriously.

    2 · February 4

  • Leticia Mooney

    Thank you to everyone for coming to this session, for being enthusiastic, and for asking wonderful questions. I will email those who gave me their details tomorow :-)

    2 · February 3

  • John Kamuchau

    Damn it, I will not manage to come. Hope you guys have a fab time.

    1 · February 3

  • Roger Noble

    Sorry I can't make it :(
    I'd also be interested in the list of recommended books.

    1 · January 30

    • Leticia Mooney

      Ah that's a shame. After the event I will send out notes to everyone, and will include a list of books. :)

      1 · February 2

  • David Walker

    Perfect timing. I bought a book on Content Strategy only yesterday. I'll try to get through it in the next two weeks before Feb 3rd.

    2 · January 20

    • David Walker

      Content Strategy For The Web by Kristina Halvorson

      1 · January 21

    • Leticia Mooney

      Nice one! She's fabulous. I'll bring a list of some other books with me too if you like. :-)

      January 21

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