Even though you might be distracted by the holiday marketing blitz, the beginning of the new year offers some of the best opportunities to showcase a new product or service. During this 90-minute session, you'll learn:
• How to structure online and offline promotions that strike while bigger brands are snoozing
• How to target the right influencers who can spread the word about your promotion
• How to build promotions that emphasize your brand's benefits without wrecking your positioning.
Your ticket includes access to a members-only discussion forum where you can ask for accountability, share ideas, and seek support from other attendees.
About Joe Taylor Jr.
Joe Taylor Jr. has covered personal finance and business for over two decades, and now manages the content strategy practice at Philadelphia's 2820 Press. His work has been featured on NPR, CNBC, Financial Times Television, Fox Business, and ABC News. Current clients include Comcast, Curalate, Auphsite Advisory, ITBusinessEdge, and other corporate communications teams across the United States.