March 18, 2013
I am familiar enough with it to know that I should have followed it in the launch of my first start-up. I haven't read Eric Reis' book, though.
I would need to learn more about it, but in broad terms. I think it will help me focus on application and less on theory.
creative founder, jack-of-all-trades, master of none.
I am the creative founder of UnBuyThat.com as well as the Marketing Advisor for MODaffekt.com