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The Secrets Behind Successful Branding

The Secrets Behind Successful Branding


Christine’s Note: I am so excited that Graeme has agreed to come speak to our group again about the secrets behind successful branding! THIS IS A DO NOT MISS! Graeme’s presentations are information packed --while entertaining. Graeme Newell is a branding specialist who teaches Fortune 1000 companies how to create wildly passionate brand relationships with their customers. His clients include CNN, Sony, Disney, NewsCorp, GE, Comcast, Scripps, and Universal.

The Secrets Behind Successful Branding
Branding is one of the most important aspects of any business, large or small. From your business cards to your entire marketing strategy, the use of branding gives your business a personality and identity that makes you stand out of the crowd—giving you a major edge in an increasingly competitive market.

Come learn how you can use the techniques of the best Madison Avenue pros. You'll walk away with a practical toolkit to create an emotional bond with your customers that goes far beyond the features of your products.

There are some products that customers simply adore—like Nike, Apple, Cheerios and Tide. These sales innovators broke away from the pack by casting off old standard selling techniques and creating a powerful emotional customer appeal. In this example-packed workshop, marketing expert and national speaker, Graeme Newell shows you simple and innovative techniques to move your business beyond the ubiquitous features of traditional selling.

About Graeme Newell
Graeme is a branding specialist and nationally recognized speaker, and the "example king." His presentations are loaded with cutting-edge examples of the best marketing being done around the world. He focuses on practical solutions that participants can put to use right away. Graeme is the President of 602 Communications, based right here in Raleigh. His clients include CNN, Sony, Disney, NewsCorp, GE, Comcast, Scripps, and Universal. You can find Graeme on the web at, on Facebook at, and on Twitter at gnewell.

Meeting Agenda and Details

Our Meeting Starts at 5pm – 8pm
5-5:30 is open networking

The Networking starts at 5pm - this will include a time of introduction in-front of the group. At 5:45 our speaker will start.

Meeting Fee: $10.00 – Payment required to RSVP

Our meeting will be held in a private room at Bocci Trattoria & Pizzeria! If you have not eaten there – they have the BEST pizza in Raleigh hands down. Please come hungry and order food or drinks so they will have us back again sometime. (Each person responsible for own tab)

Directions: Lochmere Pavilion in Cary is located in the Lochmere Pavilion Shopping Center located at 2425 Kildaire Farm Road in Cary, 27518.

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  • Christine A.

    Absolutely Fantastic - My head is still spinning from all the valuable information Graeme delivered! Lots of wonderful new people with excited product they are bringing to the marketplace too!

    November 13, 2012

  • A former member
    A former member

    I thoroughly enjoyed this event. Graeme had an excellent presentation with lots of valuable information. This event was by far one the best business meet-ups I had been to in a long time. Great value.

    November 13, 2012

  • A former member
    A former member

    Hi everyone. Really looking forward to meeting you all next Monday night. Got some great case studies to show you that will really help grow your business. If you'd like to see more, check out this link

    November 6, 2012

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