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Online Reputation Management

The first place people will look for you, your company, your brand, your boss will be on the web. This month we'll cover how to make sure you're showing your best side online.

Andy BealWe are honored to have one of the world's leading online reputation management experts join us, Andy Beal.

Andy has a long history in the SEO field as well as the ORM field. Andy was instrumental in helping MarketSmart become the first real SEO agency. He currently consults with brands all over the globe on ORM issues as well as runs the highly influential Marketing Pilgrim website and Trackur, a social media monitoring toolset used by over 60,000 customers and in his free time helps author books like Radically Transparent.

Lisa SullivanLisa Sullivan will also be offering her perspective on ORM. Lisa is currently the Digital Media Marketing Director and voice of reason for one of the region's most well respected real estate brands, Fonville Morisey.

Lisa has to teach, cajole, inspire and guide every real estate professional at Fonville Morisey to be their best online every day. With a background as a teacher, community liaison at NBC 17, copywriter at a small local ad agency and general social media guru around the Triangle, Lisa has seen it all.

I also asked Matthew Overstreet to join us, but he declined. I really wanted to have some participation from a company that had gone through an online reputation crisis so they could explain how they handled it. Maybe it's still too soon.

 

Thank you to the awesome sponsors of the most successful SEO Meetup in the United States:

ViranteVirante is one of the leading SEO and web marketing firms in the United States. They are well known for creating the "rent-to-own" strategy for building and sustaining traffic and qualified leads for any web site or business. Virante has been tapped by the Wall Street Journal to provide web marketing expertise to its readership.

Click Optimize clients have a common goal: to achieve results on the web. We take our job seriously, working hard until we help you meet -- and exceed -- your marketing goals. When you’re looking for a Raleigh website design company focused on lead generation and boosting your bottom line, call Click Optimize. We look forward to helping you rise above the competition!

LeapDog Marketing is the premier source of inexpensive Raleigh Internet Marketing Packages to help your small business grow online.

Adapt Partners - No matter what your situation, we have the experience and technical skills to develop a strategic plan for your needs. Our team will develop and implement a strategy on your behalf, or work with your internal or external development team to produce results quickly and efficiently.

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  • Tim P.

    Will this be broadcast as a hangout as well - or just live this time?

    September 24, 2013

  • Frank C J.

    Here's the YouTube link for those watching on Google Hangout: http://www.youtube.com/watch?v=XGKXBZX72J0&feature=youtu.be

    2 · September 24, 2013

    • Phil B.

      Thank you Frank for handling the video feed and all the techie stuff!

      2 · September 25, 2013

    • Pamela St. P.

      I second that Frank! No hiccups and no bad audio - love it! And you make Phil look good... ;)

      2 · September 25, 2013

  • LisaSullivan

    Looking forward to being a part of this. Thanks, Phil for inviting me to present!

    1 · September 9, 2013

    • Phil B.

      Thanks for being awesome!

      1 · September 25, 2013

  • Jake St. P.

    You had me at Andy Beal ... #GodFather of SEO

    1 · September 18, 2013

  • Peter D.

    How does one access Hangout? I went to the web sight which is a bewildering maze of ads hypes and self congratulation with no clue how to get to the SEO Meetup. Do you need an app of some sort? Please advise soonest. Peter Denton

    1 · September 24, 2013

  • Norman J.

    Sounds like I missed a great meeting. I had a volunteering commitment last night and couldn't make it. Are there any notes, slides or documentation available online from the meeting?

    September 25, 2013

    • LisaSullivan

      Sorry we missed you! There will be notes added under the "more" section above (if they aren't there already) and Phil will have the video up on YouTube as well.

      September 25, 2013

    • Phil B.

      YouTube video can be found here: http://www.youtube.co...­

      September 25, 2013

  • Kristen R.

    Extremely informative and well-presented. Thanks to Andy and Lisa for sharing what you know! And thanks to the organizers and group members for welcoming a newbie with open arms to the group. :)

    2 · September 25, 2013

    • LisaSullivan

      Thank you, Kristen!

      1 · September 25, 2013

    • Phil B.

      Kristen you are a great addition to the group, it was a real pleasure meeting you.

      1 · September 25, 2013

  • Phil B.

    So happy with the new venue and the fact that two of the smartest people I know agreed to present to the best damn Meetup in the USA!

    2 · September 25, 2013

  • LisaSullivan

    Enjoyed sharing the stage with Andy Beal. Y'all had some fantastic questions. If there's anything you remember - listen to your audience, respond to them promptly (especially if it requires an apology or follow up), provide valuable information, nothing is private, and don't be a stubborn mule. ;) Those that were in attendance know what I mean by that. :-) Thanks, Phil and the awesome SEO Meetup Sponsors!

    2 · September 25, 2013

  • Bobby C.

    Andy Beal and Lisa Sullivan left no doubt they are subject matter experts in the field of ORM. Great meetup!

    2 · September 24, 2013

  • Pamela St. P.

    Thanks again Phil for yet another very insightful SEO Meetup! Andy and Lisa did a great job opening my eyes to the how's of watching online reputation for companies big and small. Oh, the location is great, comfortable, and no mic problems this evening. Well done everyone.

    2 · September 24, 2013

    • LisaSullivan

      Glad you got some insight out of it, Pamela. Good to see you as always! :)

      September 25, 2013

  • Pepper O.

    Fabulous presentation from good speakers. This once had such useful information. Thanks!

    2 · September 24, 2013

  • Amanda S.

    Hi, Rockstars! I need your help. I'm teaching a class in Elon's iMedia program in SEO, Analytics and Social Media in the spring (starting February). I'd like to know what you want your potential new hires to know. If you have a local site that you'd like my students to look at from a design, usability and basic SEO perspective, there's a place to tell me that as well. You can tell me with this very brief form. http://bit.ly/15rpDKL I appreciate it!

    1 · September 24, 2013

    • LisaSullivan

      Responding to your link. Happy to help!

      1 · September 25, 2013

  • Rick N.

    Great Presentation. Thank you Andy Beal and Lisa Sullivan!

    2 · September 25, 2013

  • Journonya (Slimmer & Loving I.

    Lots of good information.

    2 · September 24, 2013

  • Bob W.

    Enjoyed the meeting; thanks!!!

    2 · September 24, 2013

  • Amanda S.

    Great content, tonight. Thanks!

    2 · September 24, 2013

  • Dennis

    I made it!!!

    1 · September 24, 2013

  • Matt P

    Really looking forward to this... Any word on the location?

    1 · September 23, 2013

    • Phil B.

      This subject is for everyone, local and global businesses... but I do plan a local search session soon.

      September 23, 2013

    • Phil B.

      Oh, sorry Matt... misread your comment - duh. McKimmon Center at NCSU.

      September 24, 2013

  • Amanda S.

    Looking forward to seeing everyone tomorrow! I work at Elon in the School of Communications, and if you are interested in a teaching job focused on analytics, come talk to me! Here's the ad:http://lnkd.in/bYUbjvm

    1 · September 23, 2013

    • LisaSullivan

      TIMELY article. Thanks for sharing, Bobby!

      1 · September 23, 2013

    • Bobby C.

      More on this topic... https://plus.google.co...­

      September 23, 2013

  • Pamela St. P.

    Terrific l topic and

    September 23, 2013

  • Pamela St. P.

    Terrific l topic and

    September 23, 2013

  • Ethan

    Looking forward to the meetup. Thanks

    1 · September 10, 2013

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