Rick Backus: Grow Your Business with a Great Content Marketing Strategy

Rick Backus of CPC Strategy will discuss how to "Grow Your Business with a Great Content Marketing Strategy".

From Content to Clients: With B2B inbound marketing at the core of its growth, CPC Strategy was able to go from a small, 4-person team to a thriving multi-million dollar agency. Rick will break down how their content marketing strategy enabled CPC Strategy to penetrate and succeed in a larger, more competitive market. You'll learn how to use inbound marketing to grow your B2B business and hear specific examples in which the content has to evolve to adapt to company growth.


Key Points: 

• How to use inbound marketing to grow your B2B business

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About the Event:

Location! 2820 Camino Del Rio S. Suite 300 in the Mission Valley area.

$15 in Advance & $20 at the door.

Agenda:

6-6:30 Meet, Mingle & Have a Beer: Yep! Your payment now includes 2 beers and a little nosh

6:30-7:15 Rick Backus -- Grow Your Business with a Great Content Marketing Strategy

7:15- 7:45 Q and A (What does it all mean) & Giveaway

    •5 Subscriptions to Visibility Magazine

7:45-8 Network

About Rick:

Rick Backus is the CEO of CPC Strategy. He started working with online retailers at PriceGrabber.com and co-founded CPC Strategy in January of 2007. As an industry expert in ecommerce and retail search, he has spoken at national conferences including IRCE, SearchLove, and SES. Today, Rick focuses his efforts on helping over 200 retailers thrive on bottom-of-the-funnel retail search channels.


About SEM San Diego:

We will have a casual yet informative meeting with search marketing professionals and business owners to cover this topic and answer any and all questions. This will be great for beginners or intermediate level internet marketers and business owners who want to learn more about new changes in SEO.

Meetings are on the last Tuesday of every month and will focus on a different topic. With a half hour of networking, then half hour to an hour long presentation with Q&A, then another half hour of networking

For more information about this event contact Todd at[masked] or [masked]

The Founder of SEM San Diego:

Todd Meisler - ZD Design Agency

I own and operate a local company called ZD Design Agency. We are a website development, SEO and Social Media Marketing agency whose clients include small businesses and startups to larger companies ranging in all sectors and regions in the US. We specialize in Search Engine Marketing, PPC, SEM, Internet Strategy, Website and SEO auditing as well as Social Media Auditing and planning. We manage online marketing campaigns, PPC and Paid Advertising. We create dynamic websites, provide SEO, SEM and SMM consulting and auditing services to create expert online marketing and social media plans for small and medium sized companies. 

My background is in the business management, internet marketing, technology, online strategies, design, web development, consulting, speaking, publishing, art direction and music. I am a singer and drummer for 30 years and have played with many well known musicians over the years while living in the Los Angeles area. In fact, I'm looking for a new band- let me know if you are a musician too! I have experience in audio production and music as well as multimedia presentation and production.


For more information go to: http://www.ZDdesignAgency.com

Or check out our LinkedIn Group here: http://www.linkedin.com/groups/SEM-San-Diego-Search-Engine-4351944?trk=myg_ugrp_ovr

Specialties

Search Engine Marketing
Website Audits
Social Media Marketing
Social Media Audits
Website Development
Online Consulting
SEO, SEM, SMM Consulting
PPC, Paid Advertising


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  • Mike P

    Great stuff!

    March 26

  • Ashley

    Very informative and inspiring! Great way to wrap my head around content marketing and a push towards never forgetting outbound.

    March 26

Your organizer's refund policy for Rick Backus: Grow Your Business with a Great Content Marketing Strategy

Refunds are not offered for this Meetup.

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