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Measuring Success and Engagement on YouTube

Measuring Success and Engagement on YouTube

Here is an interview with Matt Ballek previewing his talk.
Please Register at the SVForum SIG page for this event. Thanks.

Using the world's second largest search engine to your advantage

Matt Ballek of Magnet Media will share insights and strategies for increasing discoverability in order to reach and engage your target audience.

You'll learn:

• Why views no longer equal success on YouTube

• The meaningful measurements for success on YouTube and how to find them

• How to structure your content for YouTube engagement


About the Speaker:

Matt Ballek, Director of Strategic Distribution Services, Magnet Media Inc.

Matt drives video engagement for Magnet Media clients through strategic distribution and YouTube optimization services.

He is a pioneer in understanding how video changes search engine optimization and is a recognized expert and evangelist in video SEO.

When he’s not optimizing video Matt offers his guidance, advice and commentary on his video marketing blog at, and creates educational video content at

Follow him @vidiSEO


We thank this month's special sponsor Magnet Media 

Thanks also to our sponsors Moss Adams LLP and Nixon Peabody for their generous support, to Citrix Startup Accelerator for being the facilities host and to Accenture.

REMINDER: If you are not a current SVForum Member, admission will cost $20. You can pay in advance at REBISTER.Or become a member NOW for $99 (Reg. $145. Use Discount Code SUMMMER99) during our Summer Membership Special. Membership allows you FREE entry into ALL SIG meetings and discounts for other SVForum events. Join at


Citrix Startup Accelerator

4555 Great American Parkway, 3rd Floor
Santa Clara, CA 95054

Details on how to find the location!

6:30 - 7:00 p.m. Registration / Networking / Refreshments (Pizza & drinks)
7:00 - 7:15 p.m. Announcements and Introductions
7:15 - 8:15 p.m. Presentation and Discussion

8:15 - 8:45 p.m. Wrap-up / Networking


$20 at the door for non-SVForum members
No charge for SVForum members

Security requires all to pre-register.
 Please Register at the SVForum SIG page. Thanks.

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  • Paul W.

    Matt Ballek was fabulous.

    October 14, 2013

  • celeste

    Interested in marketing and networking

    October 13, 2013

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