May 8, 2013
The idea of building in good UX seems to sell itself once you take a little time to understand it, so why do so many companies ignore it as a discipline, confusing terms like 'colour scheme', 'look and feel' and 'theme' with design?
I run SouthWest Founders (also on Meetup) which is for tech entrepreneurs and investors. I found out about SWUX through that.
I've been developing and working with web and mobile products since the late nineties. I've worked with start-ups, large corporates and on my own products.