July 18, 2014
I hope to network with other people who work in Santa Cruz in the communications field, learn some best practices for keeping track of metrics/analytics, and find ways to improve my communications work overall.
Keeping better track of content and metrics to identify what the different audiences I interact with are most receptive to and learning how to teach others how to effectively use social media, email, and other communication tools.
Twitter, Facebook, email campaigns, and how to keep track of the many channels of communication and also keep them up-to-date.
I am the Office Manager/Events Coordinator for the UC Santa Cruz Sustainability Office, as well as the Outreach Coordinator for the Santa Cruz Sierra Club.