Explore Real-time Bidding with The Trade Desk

Real-time bidding and programmatic buying are the latest trends in adtech, currently representing $4 billion in global advertising spend. This number is expected to reach $20.8 billion in 2017. Get a closer look at how The Trade Desk, the fastest growing, global demand-side platform in the industry, is pioneering real-time bidding at our next Scale Warrior meetup with The Trade Desk CTO, Dave Pickles.

Dave will discuss the challenges of scaling a worldwide, real-time internet delivery system to millions of transactions per second for billions of users across global data centers.

6:00 PM - Tasty appetizers and drinks served.  

7:00 PM - Presentations begin promptly. Please be on time. 

Join a raffle to win a Karma Hot Spot.  


As Chief Technology Officer and founder, Dave Pickles oversees all engineering and technology at The Trade Desk. He has spent his entire career building real-time Internet delivery systems.


The Trade Desk powers the most sophisticated buyers in advertising technology, offering agencies, aggregators, and their advertisers best-in-class technology to manage display, social, and video advertising campaigns. The Trade Desk deploys Hadoop on Amazon S3 for data analysis, then loads this data into the Aerospike database in bare metal servers for operational access. 

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  • brian b.

    This will be a fireside chat with Dave, who has been the technical core of TheTradeDesk since inception. Dave has a wealth of scaling experience and war stories getting infrastructure up through 3 _million_ auctions per second. As one of the hidden scale companies of the Internet, you don't want to miss this opportunity to hear about running at scale.

    March 25, 2014

  • Gino T.

    Great way to kick off AdTech SF next week.

    1 · March 20, 2014

  • loren t.

    We are really excited about this event! Please share this with people you believe would be interested in the topic.

    March 18, 2014

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