New York Fashion Academy
Saturday, April 14, 2012
I am in charge of image delivery for this event. This is a professional like photo assignment......you have a product [usable processed images] to deliver. Otherwise we don't get invited back. Lighting is good but in most cases you need an off camera flash to delivery the dress details. Your REAL Client is the dress designers.....capture you images with them in mind.
I expect at least 2 images for every model.....you must manage your flash refresh. There is no time to fiddle with your camera. The total show takes 1 hour.......roughly 1 model per minute....it is a fast pace. I shoot 500 images in the hour including the before and after candid shots......finished delivery 200 +/-.
Processed images only......properly cropped, exposure, color and tone corrected. You may use a copyright......but make it small and non-obtrusive. Example - http://www.flickr.com/photos/30302510@N03/5616877503/in/set-72157626344726995 ......so the images can be used in the designer's work .....do not expect call backs for larger prints.....their on a budget. You do own the images with the Designers and The Academy's Provost having unrestricted use. If this violates your personal photographic preferences.....you should not be shooting in this venue.
CD delivery within 2 weeks.....would prefer one week if you can. Two sets....(1) Internet size 1024 X 768 pixels in sRGB profile saved at a 10 quality level for the Internet and (2) Print Images - Adobe RGB 1998 profile in the highest natural capture density. Delivery to:
15406 SE Newport Way, #313
Bellevue, WA 98006
Questions......ask now.....the night of the shoot too busy too late.
Please be friendly to the participants, models, Academy Provost and everybody else. Thank them for the opportunity to photograph their graduation show.