5 best video campaign tips to promote/launch your business with Carol Gancia

Carol Gancia-Ogawa worked for Google, yeah that Google, as a video producer before launching out on her own to start Layaco Media.

Layaco Media produces promotional videos, focusing on the tech industry in the San Francisco BayArea. 

In 2009, Carol started Ripplemakers.tva place where producers and filmmakers can keep their chops up by creating inspiring stories that cause a positive ripple effect in the community.

Ripplemakers.tv is "about regular people like you and me whose lives have had a positive influence on their communities. By virtue of who they are ... by standing by their beliefts... by following their dreams... they create a ripple effect around them."

Some of Carol's work -


We wrote, filmed and edited a video for Botsquare, a vision technology company in Menlo Park.

We wrote, animated and edited a video for Mobilitz, a location-based gaming company in the bay area.


Google Adwords Call Metrics
I produced, directed and edited this short piece. A production designer, cinematographer, gaffer, a sound assistant and a PA worked with me during the shoot.

YouTube Mobile
I produced this video but a big part of its success has to be attributed to the writer who created the concept and did the rough cut of the video. 

I also have a new blog where I talk about my fun experiences as a video producer. I share other inspiring marketing stories and biz tips that start-ups and established companies may appreciate reading.

Here are a few more sample stories.

The agenda -

7 - 7:30 - Sign in and network. Come early as the place will be full.

7:30 - 8 - Presentation

8 - 8:30 - Q&A

8:30 -      Wrap up

Donations of $5-10 are recommended. All proceeds go to Bill's kids in India!

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