Skookum Digital Works Free Friday Tech Talks

Friday Tech Talk: Tips for iOS App Sales Success

November 30, 2012 · 12:00 PM
Skookum Digital Works

Jeremy Olson has spent a lot of time analyzing the types of iOS apps that are financially successful in the App Store.

From his research, he'll give us examples of apps that made their makers money, and why, and also pull out some tips that could be useful to those exploring app revenue models.

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Jeremy Olson

Thanks everyone for coming! Here is the link to the Smashing Magazine article I wrote that covers some of the same topics: http://mobile.smashingmagazine....

0 · November 30
- Anthony Will
  
  Jeremy, great presentation - really enjoyed it. I have taken on a couple clients who have built their own app with the expectation "If you build it, they will come." Thanks for the tips.
  
  1 · November 30
- Jeremy Olson
  
  Thanks Anthony! Sorry we didn't have time to get too much into marketing.
  
  0 · November 30
Jeremy Olson

Shoutout to everyone: feel free to let me know aspects of app design, development, or marketing you want me to focus on.

0 · November 26
- View all 8 replies
- Michael Brewer
  
  I'd love to hear your take on using Xcode Storyboards either for prototyping or for your final project.
  
  0 · November 26
- Jeremy Olson
  
  I honestly haven't gotten into using Xcode Storyboards myself. The programmers we work with iterate pretty fast so we generally do prototypes in code but I'm also curious about how well storyboards work for prototyping.
  
  0 · November 26
- Brett Furniss
  
  Im interested in how to price app develpment projects for businesses. I'd also like to hear you discuss the selling/marketing to end users.
  
  0 · November 27
- Jeremy Olson
  
  Hey Brett! Are you looking for some idea on how much apps cost to develop as a business owner or how much to charge for app development? I'll definitely be covering marketing in detail.
  
  0 · November 27
- Brett Furniss
  
  How much to charge for app development. Thanks, Jeremy!
  
  0 · November 27
- Mark Rickert
  
  Answer: your hourly rate x how many hours it takes you. Problem solved!!
  
  0 · November 27
- Brett Furniss
  
  I like simple! What guidance would you give for a non-technical sales force (aka people not building the app) to price mobile apps for clients when in front of them?
  
  0 · November 27
- Jeremy Olson
  
  Just to be clear, you're asking how to give a ballpark estimate if you are a non-technical salesperson? Of course everything depends on your company and situation but ballpark, the average app project costs in the tens of thousands, I think. It also depends on whether your company is also providing strategy and design — not just programming. But I'll defer to the Skookum folks on this one because they are more experienced with client work than I am. Maybe we could discuss it after the talk if there is time.
  
  0 · November 27
Ben Visser

Gonna get rich!

1 · October 16
Jeremy Olson

Will be good seeing everyone again! Been too long.

0 · October 5