Tracking and Measuring Social Media Marketing Campaigns

  • May 29, 2013 · 6:00 PM

Learn how to track and measure social media marketing campaigns.

It is easy to waste time without knowing what social media content is influencing people. Social media can gradually influence people towards purchases. This means your social media efforts can make progress without immediate results.

Social media marketing has different rules and processes than advertising and other forms of Internet Marketing (e.g. SEO). Understanding these rules and processes can help you to avoid generating bad comments or getting kicked out of groups.

If you work for a boss or client, having good engagement and conversion information can mean the difference between looking like a champion or getting fired.

Come to this session to discover how to track social media engagement, ways to optimize your campaigns, and key social media marketing rules to follow that will help you to be more successful.

Speaker: Lars Bredahl - www.linkedin.com/in/larsbredahl

Location: ASPE, 114 Edinburgh South Dr., Suite 200, Cary, NC, 27511

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  • Lawrence H.

    +LarsBredahl did explained how to track social media objectives should include reach, engagement, and conversions. He explained social media tools including post management, link shorting, monitoring, influencer measurement, and other types of tools. @larsbredahl also gave lists of key social media tools and discussed some of their important features. Lots of great questions & answers.

    1 · May 30, 2013

  • Bob W.

    Sorry I had to miss this one; my schedule, perhaps it's just me, was conflicted. :)

    May 30, 2013

  • A former member
    A former member

    Loads of info from Lars and Lawrence. These guys know their stuff. Perhaps significantly over my head but that is not their doing!

    1 · May 30, 2013

  • Bill D

    Lars did an excellent job keeping things moving while answering every question with his obvious deep knowledge of all these platforms and tools.

    1 · May 29, 2013

  • Jackie

    I arrived late, was lost-You keep trying to shake me off with all the moves to different locations-but I keep hanging in there. You haven't escaped me physically yet-there are times when I'm not sophisticated in my SMM/internet knowledge to follow, but persistence is paying off-I know so much more than I did a year ago! Great info tonight! Thanks Lars and Lawrence!

    1 · May 29, 2013

  • Keith C.

    Couldn't make it at the last minute, but this topic is important. Love additional info. I'm trying to see if I can view online.

    May 29, 2013

  • Brian B.

    I injured my back and cannot sit for long periods. The pain would make it hard to concentrate anyway. keep me on list for next seminar like this

    May 29, 2013

  • A former member
    A former member

    Lawrence, You still have the Piney Plains Road address on Inside919. We are meeting at Edinburgh South Dr., correct?

    May 29, 2013

  • Cris

    Hi. I have a social media company called Bands To Fans

    1 · May 27, 2013

  • Bill D

    Yeah! Finally no schedule conflict. I can and will attend.

    May 22, 2013

  • Bob W.

    Always good material & Lawrence is a great host!

    2 · May 11, 2013

  • Lawrence H.

    Would like to learn how to track social media engagement & activity on Linkedin Groups and Facebook pages.

    May 11, 2013

  • A former member
    A former member

    Yes, please!

    May 4, 2013

  • Keith C.

    Sounds like an AWESOME topic. Looking forward to meeting everyone.

    1 · May 1, 2013

  • Barbara Mooty V.

    Thank you for hosting this Lawrence! I hope to be there...that is if I am not traveling for business to the West Coast.

    April 24, 2013

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