Join Splunk at Hadoop Summit Community day for a fun interactive networking event and learn about the Hunk integrated analytics platform to explore, analyze and visualize data in Hadoop. With this unique approach, you don't need to write fixed schemas or migrate data out of Hadoop into a separate in-memory store for analysis.
5:00pm - 6:00pm Cocktails
6:30pm-7:15pm Inside Hunk: Architecture, Analytics and Use Cases
Learn about Hunk and how it was built. The talk will cover the architecture, the challenges and the solutions. You will learn about how the team was able to achieve interactivity on top of HDFS with true schema-on-read. The talk will explain how Hunk uses MapReduce as an orchestration framework and preview results using a subset of the day while the MapReduce job kicks off, followed by Hunk handling the Reduce phase to deliver streaming results, allowing you to stop, pause or refine queries on the fly.
7:15pm - 8pm Achieve a 360-degree Customer View with Hunk and Hortonworks
See examples of how marketing, business and operations analysts can reach across disparate data sets in Hadoop to spot new up-sell and cross-sell opportunities. Learn how to measure buyer sentiment and changes in buyer behavior. Along with best practices for using data in Hadoop with Hunk: Splunk Analytics for Hadoop to assign customer influence scores that online, call-center and retail branches can use to customize more compelling products and promotions. You'll learn how to secure confidential customer information stored in Hadoop with tools such as Kerberos authentication, role-based access controls in Hunk: Splunk Security for Hadoop, Apache Knox perimeter security, and encrypted connections in your clusters. We will also cover best practices for when to mask confidential customer information in large shared-service clusters.