All-Star Panel: “The Marriage Between Leagues, Brands, and Technology Companies”

Join us Tuesday, June 25th at 6pm at Kiip HQ in San Francisco as the Sports and Tech Meetup (#sportsandtech) presents an all-star panel discussing: “The marriage between leagues, brands, and technology companies.” Our panel of executives, investors, and operators will discuss how technology companies and the behemoth brands and leagues that surround them can work together. Our panel will weigh in on everything from effective business development tactics, to the key technologies and products demanded by brands and content owners, to how to navigate complicated situations with respect to rights, competition, and strategic investment. Q&A will follow. 

Panelists Include
Sandy Khaund – Senior Director, Advanced Software Technologies at Turner Broadcasting and at Media Camp (digital media accelerator).

Shanan Delp – VP Product Management (& Marketing), Bleacher Report. Previously at Flickr, Yahoo, and CBS.

Neil Robinson – Executive creative director, AKQA. Has led creative for campaigns for Fortune 100 clients including Nike, Google, Target and Visa.

Ty Barnes – Sports Content Partnerships & Business Development, You Tube. (Works with Professional Sports Leagues, Media & Entertainment companies, Colleges, and Content Creators).

6:00 – 6:15 Pregame – snacks, drinks, networking (maybe some stretching) 
6:15 – 7:05 Game – Panel: “The marriage between leagues, brands, and technology companies.” followed by Q&A 
7:05 – 8:00 Postgame – networking, drinks, and deals!


This event is generously being sponsored by SportsData and hosted by Kiip.

SportsData provides real-time data and editorial feeds to technology, media and fantasy sports companies. SportsData’s live game analysts capture every possible event of every game, in real time and with accuracy standards developed from years of experience.

Kiip is a mobile rewards network that is redefining mobile advertising through an innovative platform that leverages “moments of achievement” in games and apps to simultaneously benefit users, developers and advertisers.

If you have questions, comments, suggestions etc. about the event or interest in sponsorship or a display table for your company, or if you want to reminisce about the best Mars Blackmon Nike commercials, then email Michael Frank using the contact button on the left of the page.


Join or login to comment.

  • Dan

    Love to connect to companies and ppl that are interested in promoting their brands and tech - marketing and online media campaigns
    I'm at Marketing [at] QleeQ [dot] com ([masked])
    Enjoy 4th July weekend :-)

    July 7, 2013

  • Nat R.

    Does anyone know if there are Bay Area bloggers who blog about sports or sports and tech for players (not spectators) ?

    July 2, 2013

    • Nat R.

      I mean for recreational players in mind rather than for fans or spectators. One example would be the Sports Basement blog - http://www.sportsbase...­ but this hs an obvious commercial affiliation. I'm wondering if there are any that are user first / user oriented.

      July 2, 2013

    • Rich

      Well, I also run Dream League, but I would think any blogs affiliated with recreational sports would be confined within the league of that recreational sport, no?

      July 2, 2013

  • Josep G.

    Great participating in this event. Got nice networking, possible integrations with our SAAS sports platform
    Thx all!

    2 · June 26, 2013

    • Chandra de K.

      hey Josep, lets connect/linkedin etc :)

      June 26, 2013

    • Chandra de K.

      [masked] mandame email. mas golazos de Neymar o de Messi?? :)

      June 26, 2013

  • Steve S.

    Great event and panel - pleasure meeting everyone.

    June 26, 2013

  • Jeff E.

    Looking forward to this. I work with a social analytics company that provides a platform to digest social conversation around handles, hashtags, key terms, etc. Teams and sports organizations use Topsy to listen and monitor to conversation, identify influencers, discover other trending content, etc.

    Sign up for trials at

    June 25, 2013

  • Pierluca M.

    Hi guys, I'm so glad to join this meetup.
    I just got here in the city few day ago.
    My startup is, a digital sports almanac for non pro, where youth and amateur players and clubs can have their online page, upload stickers, results and rankings.

    Our mission is to keep track of performance and stats of players since the beginning of their career, in order to create a very powerful tool for talent scouts!

    June 25, 2013

  • Spencer S.

    Hey all!

    New to the group but looking forward to the meet up tonight. I work for Kwarter, which is a second screen platform for television brands and broadcasters. Our flagship app, FanCake, provides fans with a predictive game for live sporting events. In the past we have partnered up with Turner Sports for the "TBS Social Dugout App" during the 2012 MLB Postseason and with ABinBev for the 2012 NFL season.

    Check out a recap of our work with Turner:

    And our Website:

    Hope to meet some of you tonight!

    June 25, 2013

  • Chandra de K.

    very excited to meet you all guyz & girlz
    we bring smiles to emotional engagement: is doing great in Europe with Football (aka soccer) Apps.
    I'm keen to learn about cultural differences in US Sports, engage with partnerships & recruit talent!

    June 25, 2013

  • Brandon S. E. R.

    BTW, my company is fanmeetr ( We built a platform that connects sports fans by location. So no matter where you travel or move to, you will be able to find fans of YOUR team locally, and given nearby places to meetup and watch the games together. I believe that SPORTS is the ORIGINAL social network, so why not help fans connect? We are working on features now and piloting with several teams now to enhance the fan experience inside the stadium, which includes chatting, media, friendly bets, trash-talking, etc. Teams, fans, and our customers are excited and so are we. Our user base is growing daily and we are exceeding all goals and expectations. I look forward to meeting everyone tonight and showing you as well as chatting about your products or ideas.

    1 · June 25, 2013

  • Nat R.

    Is there a way to get players or coaches involved as advisers / investors in your startup without a massive endorsement deal? Will this have a massive impact on our PR for

    June 25, 2013

    • Darren R.

      Hi Nat, there certainly are ways to make it happen. Vitamin Water started that way via "letting" celebs buy-in as all as giving them equity... that model was successfully replicated by popchips and I think I see that model in Playmaker Nutrition. IF you have a compelling offering, plan and equity - it can be done and succeed.

      1 · June 25, 2013

    • Nat R.

      Awesome, thanks for the reply. Nice to have cases we can study.

      June 25, 2013

  • Alex M.

    We run - one of the largest sites for recreational tennis players and courts nationwide in the US (in over 5,000 cities). Which media brands or equipment manufacturers might have interest in partnering up with us? (ESPN/ Disney; Yahoo Sports; Head/ Wilson/ Prince; CBS) What would be the best way to approach them? Much of the industry seems to revolve around traffic and page views / ads. What should niche (yeah, tennis is a niche sport it turns out) and subscriber based services with less traffic but more stickiness and loyalty do to partner up with the bigger names in sports?

    Alex Marinov |[masked]

    June 25, 2013

  • Steve S.

    We make predictive mobile apps for sports teams to help them increase ticket, merchandise, and sponsorship revenue through data collection. Looking for advisors, investors, or potential partnerships.

    2 · June 25, 2013

  • Daniil K.

    Our team built web-services and software for most famous betting companies in Europe and Asia. And I'm looking for contracts and partners in gambling and betting in SV.

    June 25, 2013

  • A former member
    A former member

    I'm excited to join the meeting tomorrow; I'm brand new to the Bay area and just launched my first startup, which is a sports & hobby collectible box break site:

    1 · June 25, 2013

  • Patrick C.

    Hey Gang - SportStream is looking for Employee #9 -
    Ping me at [masked] if you know someone that's looking to join an awesome team.

    1 · June 24, 2013

  • Jo G.

    Looking forward to this panel discussion! Mobile online sports advertising may be a better way to reach my customers!

    June 24, 2013

  • Julian W.

    What are the best ways for startups with novel products but limited consumer traction to try to approach bigger media companies about a partnership?

    1 · June 24, 2013

  • Dave C.

    With more televised sports networks than ever before, and more hours to fill, what are some of the most attractive new or niche sports that broadcasters are looking to form partnerships with?

    June 24, 2013

  • Michael F.

    Hey everyone – look forward to seeing you all at the event tomorrow night. I was hoping to try something new as a way to make sure we are discussing the most relevant topics on the panel. If there is a question or topic, you would be interested in the panel discussing, please either leave it in the comments below or tweet it and use #sportsandtech. Thanks and as always, there will be Q&A at the end so panelists can respond to anything we don’t get to in the general discussion. See you tomorrow!

    1 · June 24, 2013

  • Rich will be there!

    June 21, 2013

  • Justin B

    Visiting from LA

    June 21, 2013

  • James Y.

    Chat Sports' Nick Burton covered Michael Frank and the Sports Tech Meetup in an article today, check it out!

    1 · June 19, 2013

  • RJM J.


    June 10, 2013

Our Sponsors

People in this
Meetup are also in:

Sometimes the best Meetup Group is the one you start

Get started Learn more

Rafaël, started French Conversation Group

Sign up

Meetup members, Log in

By clicking "Sign up" or "Sign up using Facebook", you confirm that you accept our Terms of Service & Privacy Policy