Webcast: The Importance of Fundamentals in Data Driven Marketing

--->NOTE: This is a FREE DIGITAL EVENT at your location on your device where-ever you are! Requires pre-registration in order to attend. 

REGISTER NOW: http://bit.ly/1amfrKM

Over the past decade there have been significant developments in the data driven marketing industry with a plethora of tools and sources of data available to help drive campaigns. Despite all these developments with customers being far more enlightened the importance of the fundamentals for example ‘Test and Learn’ remain as important today as they were twenty years ago, if not more so.

About the presenter:
Anthony Coombes, Senior Marketing Analytics and Data Planning Independent Consultant

Anthony Coombes has worked in data driven marketing for over twenty years both on the client side and as a consultant. He has worked for and with a variety of blue chip organisations over the years including IBM and Aviva. 

Anthony experience covers technical areas such as modelling and analytics as well as more general data planning and campaign management

More recently over the past two years Anthony has operated on a freelance basis working on assignments for SSE and more recently Symantec.

Brought to you by: https://www.brighttalk.com/


Join or login to comment.

15 went

This Meetup is community funded

$5.00/month

Member dues are used to:
  • Cover Meetup costs
  • Help compensate organizers
  • Encourage more engaged members
  • Have a reserve fund
  • Provide supplies or equipment
  • Improve Meetups
  • Webcast Digest curation http://startupproduct.com/webcasts/

Voluntary

Members are not required to pay dues, but are encouraged to chip in.

Cancel dues at any time.

Dues are billed each month.

Our Sponsors

People in this
Meetup are also in:

Imagine having a community behind you

Get started Learn more
Bill

I started the group because there wasn't any other type of group like this. I've met some great folks in the group who have become close friends and have also met some amazing business owners.

Bill, started New York City Gay Craft Beer Lovers

Start your Meetup today

Act now and get 50% off.
Until February 1.

Sign up

Meetup members, Log in

By clicking "Sign up" or "Sign up using Facebook", you confirm that you accept our Terms of Service & Privacy Policy