Webcast: What You Need to Know to Be a Great Product Innovator

--->NOTE: This is a FREE DIGITAL EVENT at your location on your device where-ever you are! Requires registration & gotowebinar download to attend. 

REGISTER NOW: 

 http://bit.ly/1jSuZYj

More info & slides following event: http://bit.ly/1mUytNl

(First time attending a Webinar on the GoToWebinar Platform? 
Watch HOW TO ATTEND THE WEBINAR Quickstart Video:http://bit.ly/SRZ4ei)

This webinar is part of the AIPMM Webinar Series

How do ideas become market-winning products? 

That is the question Chad McAllister, PhD, has explored throughout his 25 year career in product development, management, and innovation. Now, with the economy showing signs of improving, organizations are committing more resources to innovation. This is creating a need for people to move into product roles, but many professionals, even those who have been product developers and managers, are often unprepared for being successful with innovation. 

Join Chad McAllister, innovation hacker, as he shares a concise framework for product development, management, and innovation.

Key takeaways from participating in this webcast:

You will understand activities for learning how to:

  * Generate ideas

  * Test and justify ideas to become product concepts

  * Transform concepts into products that customers love and value

  * Manage products to extend their success with customers

Participate and Win! 

Everyone who joins the webcast will receive free access to the “Turning Ideas into Marketing-Winning Products” eBook. You must attend the live event to collect your gift.

About the Speaker: 

Chad McAllister was a boy who loved to take apart things to see what was inside – what made something work. Not too much of a stretch that he found a love for electrical engineering during college. After graduating, he worked with teams in small, large, and startup businesses developing products – new hacks that no one had seen before. Sometimes the products made customers into raving fans and sometimes it was left to him to pick up the pieces and figure out what went wrong. Along the way he returned to school, earning a PhD in business, to deepen his understanding of how to exceed customers’ expectations. He is also PMP certified and holds professional product innovation certifications from PDMA and AIPMM. He founded Product Innovation Educators to teach anyone how to turn ideas into products that create raving fans. 


About AIPMM

AIPMM Membership benefits include the national Product Management Educational Conference, regional conferences, the Career Center, peer Forums, tools, templates, publications and eligibility to enroll in the Certification Programs. The Agile Certified Product Manager® (ACPM), Certified Product Manager® (CPM), Certified Product Marketing Manager® (CPMM), Certified Brand Manager® (CBM), and Certified Innovation Leader (CIL) programs allow individual members to demonstrate their level of expertise and provide corporate members an assurance that their product professionals are operating at peak performance.http://www.aipmm.com


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Become a Certified Product Innovation Leader!

AIPMM is offering Startup Product members full and half scholarships for the Certified Innovation Leader training May 12 and 13 in Bellevue, Washington

Course info: http://bit.ly/Wu6SUI

Apply for scholarship: http://bit.ly/1jgGRAe

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