Innovating your way into your customers hearts!

  • June 18, 2014 · 6:30 PM

This is a Startup Product Boston event hosted by Leaf and welcome us to meet regularly to grow the community to bring Startup Product Summit to Boston!  


Today’s high-tech businesses don’t really sell technology anymore. Rather, they use the high-tech innovations they create to disrupt existing mature markets. This means that every business out there, whether a barber shop or the next Facebook, needs to be constantly thinking about and working towards new products and services that positively impact their customers’ lives. This innovation is not optional. 

Today it is a business imperative as critical to long-term success as having sound finances and good people. Fortunately, High-Tech innovation isn’t as hard to do as you might think. It is rarely the product of an individual genius or a single moment of inspiration. Instead, like anything else worth doing, innovation simply requires a defined goal, and the willingness to pursue it. 


6:30 - 7:15 Meet, Greet, Networking. Post your open positions, availability, product dilemmas & questions to white board

7:15-7:20  Welcome & Introductions to Startup Product, Leaf, Speaker

7:25-8:25  Angelo Firenze, VP Biz Dev, Ascendle presentation w/Q&A interaction

8:30-8:40  Product pitches - Open Positions - Job Seekers - Debrief - Next steps


Angelo Firenze is an entrepreneur, a successful business founder, and currently the Vice President of Business Development for Ascendle. He has spent his entire 20+ years in business focused on innovating new products in a diverse assortment of industries to an even more diverse group of customers and markets. 

Prior to joining Ascendle some of Angelo’s product development credits include: 

1. An new automated control systems for the manufacture of advanced materials. This product line went on to dominate the European and North American markets for advanced alloy makers serving a variety of manufacturers of everything from Formula One race cars to the first stealth fighter.
2. The first battery operated wireless sensors suitable for commercial applications in harsh industrial environments.
3. North America’s first Italian gelato products available in single-serve portions.
Through it all, Angelo has come to understand that there are, in fact, universal truths for creating meaningful product innovation at any time for any market. He considers sharing these truth to be the best part of his job!

About Ascendle
Ascendle is a software engineering firm specializing in strategic consulting, process coaching and project execution. We provide software product strategy guidance, Agile/Scrum coaching for your engineering team, and award-winning Web application and cross-platform mobile app development for iOS, Android, Windows Phone and Windows 8. We guide our clients through the software innovation process, delivering transparency, competence, and peace of mind to clients that value projects that are: On target, On time, No excuses. @Ascendle

Thank you to our location host:

Leaf is a three year-old and rapidly growing tech company at the forefront of the revolution in changing the way brick and mortar merchants do business. We believe that technology can (and should) enhance the customer experience, and that learning from your own business' data is the best way to grow a small business.

Our purpose is to help small business owners across the nation fight against the giants. We help small business owners not only grow their businesses using their own performance data, but also improve the way they connect with their customers. We deliver digital receipts, integrate across social networks, capture real-time customer feedback, and frequently participate in charity, all in an effort to have consumers experience greater convenience and rewards while at the same time making a global difference.

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  • Cindy F S.

    Thank you Angelo, Melissa and Leaf for making the event happen! When should we schedule the next one?

    June 19

  • Melissa R.

    Completely agree!

    1 · June 19

  • Gregory W. M.

    This was a great fireside chat group that I believe learned a lot from one another.

    1 · June 19

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