February 26, 2013
Built the best in the world analytical system for traditional media benchmarking. Developed the software for marketing efficiency evaluation that was used by several agencies in Oz.
Sold my system to a major corporation.
I am working with my old partners on analytical software for their next venture, building a custom system for a major ad agency and independently working on marketing ROI evaluation for mid-sized companies (looking to connect with marketing efficiency analysts to further that project).
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Building a database of Australian online businesses at http://bizaspects..., together with Philip.
A group of people we speak the same language with. Really enjoyed May and June presos. I won't comment on my own preso in July but will note that Anchor beer was great and cold