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TechAviv April 2013: NYC Delegation Visits TechAviv

This month a special 25-person delegation from New York City joins us to discuss the pros and cons of relocating your startup's front office to the US, and in particular to New York City's booming startup ecosystem.

We'll have a talk by Brian Cohen, Chairman of the New York Angels and author of What Every Angel Investor Wants You To Know, and live rapid-fire startup pitches in front of a panel of the visting and local investors, as well as 200 fellow founders.

IMPORTANT: This month we start early at 6PM and try out a new Tel Aviv venue; the iconic Tel Aviv stock exchange! Due to strict security at the stock exchange, your full name must be on the RSVP list to attend.

6:00-6:30pm  Networking (Pizza by 10bis)
6:30-8:00pm  NYC Investor Talks and Startup Pitches

Startup Elevator Pitches:

  • - Dana Farber
  • Feedsme - Gilad Even
  • Dumpster - Alik Hochner
  • Feedvisor - Victor Rosenman
  • AppsFlyer - Oren Kaniel
  • Give2Gether - Arnon Shafir
  • Resite - Nitzan Peles
  • PowerPlug - Eyal Yechieli
  • IAPlayer - Eli Leszczynski
  • glide - Ari Roisman
  • Rompr - Noa Levy
  • Pixplit - Jay Meydad
  • Feelday - Sarig Reichert
  • Dopa Music - Erez Perlmuter
  • Zollo - Daniel Rejzner
  • Medivizor - Tal Givoly
  • Recommendating - Nadav Edelstein
  • tag'by - Joel Bloch
  • twtrland - Guy Avigdor


Looking for top Israeli talent?
Post free on the TechAviv Job Board

See you soon!


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  • nadav e.

    הי ירון בוקר טוב,

    רציתי להודות לך על הכנס שלשום ולהדגיש שתי נקודות:
    מבחינתי, החוויה של להציג את המוצר בפני קהל גדול ומספר משקיעים בו זמנית היוותה ניסיון חשוב עבורי - תודה רבה על ההזדמנות שנתת.
    כל הכבוד לך על התמיכה הרגשית שנתת למציגים! רק לשם המחשה אדבר על עצמי:
    לפני שנה סיימתי בהצלחה גיוס ראשון לחברה. אפילו ג'ף פולבר השתתף בו.
    אז סימן שיש לי קצת מושג איך לדבר מול משקיעים וגם איך לא להתרגש מביקורת שלילית (הרי תמיד 90% מהמשקיעים ישיבו בשלילה).
    ובכל זאת, כשאף יד לא מורמת זו הרגשה לא נעימה ואף עלולה, למי שיש פחות ניסיון, לרפות את ידיו.
    אז הנאום שנתת באמצע הכנס + הפרגון האישי שנתת לכל אחד מהמציגים שהתבטא במילה חמה או בחיוך בהחלט שמו את הדברים בפרופורציות הנכונות.

    תודה רבה,

    3 · April 11, 2013

    • Yaron S.

      Thanks Nadav, you guys deserve all the credit for having the guts to pitch in front of so many peers and investors.

      April 12, 2013

  • Dan O.

    Yaron - thanks as always for an very interesting and well produced event.
    Brian Cohen's cynical question to one of the pitchers "have you ever had presentation training?" could have been said in a more friendly way. Nevertheless, he does have a point. I encourage my fellow founders to spend a small percentage of their very limited budget and time and get professional (or even semi-professional) coaching on presenting. This is highly important when pitching and selling. This is an investment you will not regret. Good luck all,


    April 11, 2013

  • Yaron S.

    Very proud of the 20 startups that had the courage to pitch in front of the visiting and local investors as well as 200 fellow founders.

    4 · April 10, 2013

    • Nitzan P.

      thanks for the opportunity to pitch, Yaron!
      it was a great event

      April 10, 2013

    • Allon M.

      Yaron - the event was a great success. The caliber of the companies are some of the most impressive I've seen in a while. And the venue was amazing. Hopefully we'll see more TechAvivs at TASE.

      April 10, 2013

  • Jonathan S.

    Sorry to be the critical voice, but I found the meetup last night very frustrating. Brian Cohen was an exceptional speaker who few of us will have the opportunity to hear speak again, yet he was limited to only 15 mins with almost no time allocated to questions. When we have visitors it might be more productive to assign them first slot, before the networking, and then have a break after for networking (before the pitches) so that people can have time for questions.

    Another comment is that last night there were 40 companies that applied to get some pitching practise, whereas there was only time to hear 20. Given that there were multiple angels in the room we could have broken into 2 or 3 groups so that more people got to pitch.

    1 · April 10, 2013

  • Guy a.

    Event was awesome. Managed and carried out far beyond anything expected in the holy land.
    congrats to Yaron on a job well well done.

    April 10, 2013

  • Itai P.

    Was lots of fun yesterday, lots of great ideas and great rhythm!

    A bit short on the networking side though:
    I'm looking for more Android App developers who need additional monetization channels. I'm working with Dealply on new SDK with different approach. Conatct me directly [masked]

    April 10, 2013

  • Tal G.

    It was fun to present. 2 minutes are a tough format. In an actual elevator pitch (in an elevator!) of one minute, there's a clear expectation that a lot of info would be missing. With perhaps some exceptions of visual / flashy products or very strong proven traction, it's nearly impossible to present to a potential investor all they would like to see in a startup. Potential investor would like to know enough about the team, the market, the problem, the solution, the business model, the go-to-market approach, traction, status, the sustainable competitive differentiation (and what is the competition, for that matter). And, be memorable and approachable in the process!

    Well, 2 minutes are enough for some of these, but probably not all. So a presenter should choose which would be covered. Trying to cover all, doesn't work. I went for "problem", "high level solution", "traction", "status", and a tiny bit about the "team". So, obviously, leaving out a lot to the imagination:)

    1 · April 10, 2013

  • Or-Tal K.

    I always feel like a little more time for networking would be good.
    Another suggestion - taken from other events - is to add color coded stickers on the badges, for instance (investing, fundraising, recruiting).

    1 · April 10, 2013

  • Dana F.

    very interesting, although the 2 min pitches were a bit challenging, and the delegation had to quickly go, which left no time for clarifications to be made:) Other than that, great idea, quality attendees, and professional environment, thank you

    4 · April 10, 2013

  • Daniel M.

    I can't visit myself today but i am in the process of finding a right place in USA to extend my recent startup. I've just come back from NYC and i am sure there is a great framework for startups supported by Bloomberg. My biggest problem there is cost of living, particularly in NYC. Being an entrepreneur with family it's just seemingly hard to afford it. Generally, USA is (IMHO) less friendly to non-employed people who founders are for periods... Costs of med insurance, schools(kindergartens) and housing are higher - so this is my question if somebody can ask it - how affordable is to be in a startup in NYC and USA in particular vs Israel. And how NYC differs from SanFran/LA scenes on this matter. There is Boulder/Austin and other places where startups grow but with lower cost of living.

    April 9, 2013

  • Or-Tal K.

    Kind of a last minute - anyone coming from Ramat Gan?

    April 9, 2013

  • Ami G.

    So sorry I can't attend. Was looking forward ...

    April 9, 2013

  • Yaron S.

    @Dan - we've got 40 parking spots available at TASE on a first come first serve basis.

    March 24, 2013

  • Dan

    Is there a parking permit?

    March 24, 2013

  • Allon M.

    Sounds like it'll be a good one!

    March 24, 2013

  • Amir W.

    We've just launched a contest to encourage the use of our API. Any good venues to make it public so more developers might take on the challenge? Over $10,001 in prizes - see

    1 · March 13, 2013

200 went

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