5.30 Doors Open, Networking
6.00 Welcome, Talks:
An introduction to gamification
by Zac Fitz-Walter / @zefcan / http://zefcan.com
Games are an engaging and captivating medium, and serious games - those built for a purpose other than entertainment - can be used to educate, inspire and train a target user base. More recently though designers have started to borrow elements directly from video games, embedding these elements into non-game interactive systems in an attempt to make a more motivating experience for users. Described as Gamification or gameful design, work in this area has indicated positive results encouraging people to engage with websites.
This presentation will introduce you to the concept of Gamification, where and why you'd use it, and how to design it effectively.
Mr. Zac Fitz-Walter, PhD Candidate, Queensland University of Technology
Zac is a PhD candidate at the Mobile Innovation Lab at the Faculty of Science and Technology, Queensland University of Technology (QUT) with a research focus on Gamification, mobile applications and motivation. His PhD thesis is centered around exploring how to design effective Gamification for mobile services and applications. He has taught a range of subjects at both the Faculty of Information Technology and Faculty of Creative Industries at QUT. He also runs the Gamification Weekly newsletter and develops iPhone applications, Wordpress websites, and games during his spare time. When he gets the chance enjoys playing board games (the really nerdy German ones) and watching Sherlock.
Contact us on [masked] if you'd like to give a talk or sponsor the event.
7.50 Wrap-up and notices
8.00 Networking at the Fox Hotel