More and more start-ups in Israel decide to leverage the cloud and offer their products or services as SaaS.
Fast market growth and adoption, small initial funding and short time to market, is what makes SaaS so attractive for start-ups.
But technology innovation is not where it stops. Also your business models has to be innovative!
The rise of SaaS brought a huge change in business models used, including go-to-market, pricing and marketing strategies.
Join Ariel Finkelstein for a discussion about what it takes to successfully run a SaaS company!
About Ariel Finkelstein, CEO Kampyle:
Since co-founding Kampyle in 2007, Ariel has overseen significant growth in revenues, client base and staff. Ariel has built Kampyle into a company with a constantly expanding value proposition and more than 65,000 customers. He currently heads Kampyle’s positioning, thought leadership & go-to-market strategy.
With extensive experience developing and successfully fine-tuning the SaaS business model for Kampyle, Ariel has become a sought-after speaker and recognized expert in the SaaS industry. Until today, Ariel has helped and advised over 500 SaaS companies from around the world. Ariel founded and heads the IGT “SaaS Business Challenges” Forum and, since 2010, also runs his own SaaS lecture series “The 10 Laws of Building a SaaS Company in Israel”, which is documented on Kampyle’s SaaS Business Forum. Sharing his own knowledge and inviting international industry leaders, these SaaS lectures are geared to Israeli start-ups and expansion-stage companies enabling them to better face and deal with many of the business challenges facing SaaS companies.
In addition, Ariel actively supports and participates in the Microsoft Accelerator for Windows Azure program as a mentor since a couple of years.