"In this fascinating book, Charles Duhigg reveals the myriad ways in which our habits shape our lives. Do you want to know why Febreze became a bestselling product? Or how the science of habits can be used to improve willpower? Read this book." (Jonah Lehrer)
"Once you read this book, you'll never look at yourself, your organisation, or your world quite the same way." (Daniel H. Pink)
"Absolutely fascinating." (Wired)
"This is a first-rate book - based on an impressive mass of research, written in a lively style and providing just the right balance of intellectual seriousness with practical advice on how to break our bad habits." (The Economist)
In The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation.
Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren's Saddleback Church, NFL locker rooms, and the nation's largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death.
At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work.
Habits aren't destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.
The Brixton Session takes place on the last sunday of every month. It kicks off at 2pm and lasts approximately 2 hours. An agenda with key questions arising from the text will be used to frame the discussion. It's a creative session where everyone is encouraged to contribute and share.
For those that fancy talking on the conversation will spill over to Brixton Ritzy's bar.
The library still has copies. Easy to join (just one piece of ID required) or you can buy on amazon.
The library is in the heart of Brixton, with numerous travel options including tube, train and bus. If driving you should have little trouble finding free parking nearby.
Note the google map for Brixton Library on our meetup page shows the wrong location and refuses to change. Put the Library's postcode (SW2 1JQ) in your own mapping service to see the correct location.
If there are no more spaces do join the waiting list. Those down to attend may be forced to change their plans.