Our August Meetup is approaching!
This time I wanted to bring another expert in on a topic that I hope can help you with your marketing - so.....
Do you send out newsletters to your potential clients? Are they engaging and valuable? Do people look forward to opening them, or are they deleted straight away? … Or does email marketing sound just too much bother?
I am very pleased that this month we have Valerie Eaton who has agreed to come and talk to us about email marketing, and she knows what she is talking about!
In this talk, Valerie will take you through the essential steps that you need to take to ensure that your email marketing campaigns are working effectively for your business.
You will learn how to choose the right email marketing provider for you; easy ways to build your list; key strategies to get your emails opened and read; how to create valuable and engaging content for your subscribers; and when is the best time to send your emails and how often; plus much more!
So whether you have already started to send out email newsletters, or know it's something you should be doing but haven't got around to yet, this discussion promises to be a really useful overview on how to use email marketing to engage with your subscribers and turn them into leads for your business.
I, personally know that I am not making the best use of this tool.
So often as therapists, we tend to focus on SEO or word of mouth and are completely missing the value, not just in having a list in itself, but how by engaging with it well and giving fantastic content people can get to know you, like you and trust you!
Come along to learn and get inspired about how to get your amazing services out to help more people!
We will kick off at about 6:30 just for a catch up and chat, with the main talk starting about 7:15.
Come along – it would be lovely to see you
Valerie is the founder and owner of Smart VA which provides virtual PA and online marketing support to busy entrepreneurs who want to become more organised and effective in their day to day activities.
As well as handling the back office administration for clients, Valerie specialises in providing online marketing services to entrepreneurs who are looking to raise their online profile and generate more leads for their business. These services include setting up and managing email marketing campaigns, maintaining and updating WordPress websites and formatting and publishing Ebooks.
Valerie has featured on The Guardian Small Business Network with an article on the techniques and strategies that she has used to successfully market her business both online and offline.
Based in London, Valerie works with established small businesses in the UK and USA who are looking to remove the stress from their workload and have more time to focus on what’s important to build a profitable and successful business.