What is it?
A combination of beer, food, and a brainstorming session that can address your marketing challenge.
Who should come?
Anyone with the responsibility of marketing a business or organization.
What should I expect?
The brainstorming is complimentary; you order your own brew. We vote for the top 2-4 marketing challenges offered by individuals, and put our heads together to give them some actionable ideas.
How does the brainstorming work?
Small groups are formed for each of the selected challenges. They have 20 minutes of structured discussion to analyze the details of the challenge. Thoughts are recorded on a flipchart paper.
The groups rotate to each marketing challenge and refine the ideas offered by the prior groups. This is repeated until all challenges are addressed by all groups.
At the end, each representative of the challenge shares to the group their action plan based on recommendations received. They point out which group they felt did the best job assisting them.
Marguerite Inscoe facilitates the brainstorming process and provides her advice throughout session.
A fun time, exposure to great marketing ideas and resources, a chance to connect with other local business people, and possibly - a viable strategy for your biggest marketing challenge.
Disclaimer: None of the advice given by the group or Marguerite is guaranteed to better anyone’s business. The person who uses any of the advice does so at their own discretion and they are responsible for any outcomes including financial losses or gains.