“None of us can know everything; each of us knows something; and we can put the pieces together if we pool our resources and combine our skills.” Henry Jenkins
Thanks so very much for your interest in Transmedia Seattle!
So, what's new? - Here's a question, What has The Walking Dead, Star Wars, Lost, Oliver Twist, The Lord of the Rings and Game of Thrones brought to transmedia? here's what Frank Rose thinks. And exactly what might the 7 literacies of transmedia be? Here's what Henry Jenkins thinks. And how might we track those literacies through a single exemplary example of transmedia storytelling that might help us figure out how to harness these literacies for our our own projects?
Excerpt from article-
In today’s literacy-rich world, I identified 7 different literacies that you’ll find within good transmedia storytelling projects (Inanimate Alice is an exemplary form, and includes all these literacies):
1) Multimodal literacy.
Multimodal literacy is meaning-making across multiple modes of communication. Transmedia storytelling facilitates the practice of multimodal literacy because you must make meaning across all the elements in the story to fully understand it. The sound, images, narrative, movie and gaming elements all play a unique role in unraveling the story.
2) Critical literacy. Critical literacy is essentially ‘destructuring’ and ‘restructuring’ a text in order to develop a critical understanding of its plot and purpose. Transmedia storytelling requires the ‘destructuring’ and ‘restructuring’ of multiple modes of text, a complex task to say the least.
3) Digital literacy. Digital literacy typically refers to the navigation, evaluation and creation of information using digital technologies. Transmedia storytelling requires navigation of the story, and evaluation of the digital elements in the story. And transmedia storytelling provides an inspirational platform for the creation of new digital stories (like fan fiction).
4) Media literacy. Media literacy is about evaluating and creating media messages. Because transmedia storytelling exists across multiple forms of media, each media element must be evaluated separately before multimodal meaning-making can take place. New media messages can be created through digital storytelling.
5) Visual literacy. Visual literacy is the interpretation of images in a way that enhances other forms of literacy. Transmedia storytelling is a visually rich experience, and the images play a significant role in the narrative.
6) Information literacy. The interactivity of transmedia storytelling enhances information literacy skills. Actions drive the story and require information seeking to solve problems and make decisions.
7) And one more- can you guess what it might be? Here's a hint.
This and much much more, coming this Thursday night.
Can't wait to see you there - this Thursday night, Roy Street, 7pm! Bells on!
It might be cold, so bring some pennies for a warm drink or two!
Some links that might help further the conversation:
ScoopIt! Transmedia Seattle
Transmedia Hackathons and how to improve them
Active Story System – a design methodology for participatory transmedia storytelling
The Perfect Transmedia Pitch
Sherlock- Transmedia Elements, And Why It Works
Transmedia storytelling: what's the alternative to alternate reality games?
Getting started in Transmedia Storytelling
What are the base literacies of transmedia and how can this help inform your next project?
1) Bring a transmedia project that resembles one you want to make
2) How to Entrain Your Team- motivate and mobilize
3) How to make a cinematic book trailer for $3.00
4) How to make 4 literary short films for $10,000
And as always, any questions- just drop me a line -
Brad at [masked], or [masked].
WAY looking forward to meeting you all, finding out whether you are a hacker, storyteller, educator, presentation expert, photographer, filmmaker, editor, camera gal, activist, game designer, entrepreneur, shaman, or otherwise- and how you hope to use those skills through Transmedia Seattle to produce transmedia worthy of our Seattle.
See ya soon!
We love Roy Street for their location support!!!
Let em know!