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Discussing "Mental Models" by Young

Our April book, selected by popular vote, is Mental Models by Indi Young.

Thanks to Mandi & The Nerdery for hosting us!

"There is no single methodology for creating the perfect product—but you can increase your odds. One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons. Adaptive Path co-founder Indi Young has written a roll-up-your-sleeves book for designers, managers, and anyone else interested in making design strategic, and successful."

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  • Gemma P.

    FYI: Mandi and the Nerdery have generously decided to provide us pizza tonight. Thanks Nerdery!

    April 23, 2014

  • Aaron S.

    Sadly I have another event that night! Hopefully I can make the next one.

    April 17, 2014

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