WBON is pleased to welcome Sarah Schwab from Content Creation Coach who will present: How to Attract Clients with Compelling Content.
Sarah Schwab will be showing you how to attract clients using content marketing. Have you heard that term before? There is often confusion about online marketing. There are so many options, such as social media, blogging, SEO, online advertising… What should you be spending your time on? Are you winging it when it comes to your online marketing?
Sarah will break it down to show you how it really works and tell you the one thing you need to have in place to effectively capture clients online. In fact, dabbling in social media and other online marketing tools isn’t worth your while unless you have an effective website that engages and captures your ideal clients. These days, it is critically important to be creating content and providing value to your prospective clients and website visitors. At this event, Sarah will teach you:
**What you need to have in place to effectively capture clients online
**The 2 things you have to be very clear on to produce valuable content
**The answer to the question: “But what do I write about?” (Hint: It isn’t your business!)
Sarah Schwab is the Founder and President of Content Creation Coach. Based in Milwaukee, Sarah works with clients around the country, helping small businesses create consistent, compelling content, which is the cornerstone of their online marketing. Find out more, including informative blog articles, at her website, www.contentcreationcoach.com.