Beth Shanna Carpenter will discuss Vimeo and You Tube topics including Channel Branding; Designing Your Content Flow; Thumbnails, titles and tags; Call-to-action overlays; Linking to social media sites; and Promoting your Channel. Follow Beth on Twitter @bethshanna and like facebook.com/WIFVDC to access her event page - coming soon!
Beth Shanna Carpenter manages social media strategy for the Personal Time portfolio within AARP. In January 2008, she launched the AARP YouTube channel, and trained staffers to incorporate digital strategies into video production. She has grown AARP’s branded YouTube presence to more than 2,000 original videos, watched an average of 400,000 times a week. Beth leverages social advertising across Facebook, Twitter and YouTube, and is responsible for training AARP volunteers and staff in its 53 state offices to use social media effectively.
$15 WIFV Members/ $30 public
RSVP to [masked] or in the WIFV Calendar at www.wifv.org
Program coordinated by Rebecca Bustamante
Venue sponsored by Henninger Media Services