"Hands On Technology"
Presented by the Women's Small Business Assocaition (WSBA)
This conference is an annual event presented by the Women's Small Business Association. The event provides a great day of education, professional development and networking for local entrepreneurs. This year's program was created directly from feedback by our membership of over 700 women small business owners.
The event includes a full day of education, networking and our signature Honoring Extraordinary Women Awards Luncheon.
This year's programs will offer "Hands On" interaction with the presenters. Attendees that bring their laptop or mobile devices will be able to try the techniques that are being presented.
9:30 - 10:10 am: Registration/Networking
10:15 - 10:50 am: Online Marketing Tool Kit for Small Businesses
Presented by Donna Baxter - Tech Diva
Everyday there is an increasing number of customers searching for businesses online, and that is where your business should be. This interactive workshop will help to successfuly compete for your customer's business. This online tool box will offers you more ways to customize, manage, track, and adjust your marketing efforts.
The Online Marketing Toolkit covers five aspects of online marketing:
- Building a Website to get your business online
- Search Engine Optimization to help customers find your business website
- Search Engine Marketing to advertise your business website
- Email Marketing to help keep your customers coming back
- Social Media Marketing to deepen your relationship with customers and get new ones
11:00 - 11:45 am: The Mobile Emtrepreneur
Presented by Cassandra Brown - Jireh Mobile
When opportunity knocks, are you hearing the knock? Smart phones, tablets, PDA's and other high-tech gadgets increase personal and professional productivity. Employees connect to the office from a home computer with secure VPN (virtual private networking) technology. Some sales people use PDAs, mobile computers and other high-tech devices to submit work orders and contact business associates. Sales transactions can even be instantly completed with the use of convenient devices like the Square--a mobile credit card reader just about 1 inch long that connects to most mobile devices. Business professionals and college students are two consumer groups that use high-tech gadgets to finish projects and collaborate with others through mobile technologies while at home, in the dorm or at the office. This interactive work shop will update you to the newest apps, functions that are useful for entrepreneurs, and it will help attenedees to identify which gadget is best for their needs.
11:55 - 1:00 pm: Honoring Extraordinary Women Awards Luncheon
with special guest Jessica Lee
- Click here to apply and/or nominate an extraordinary woman.
1:10 - 1:55 pm: Keynote Speaker: Dr. Summer Knight presents "35 Winning Strategies from Today's Leading Entrepreneurs"
Dr. Knight is an entrepreneur doctor turned businesswoman. She is a founder and leads Springboard Partners, a consulting group of CEOs and powerful entrepreneurs who facilitate the rapid growth of scalable businesses. Dr. Knight also leads the DSK brand focus on empowering people to live their GREATest lives. Summer Knight loves to have fun, inspire people to succeed, and facilitate in individuals and organizations.
2:05 - 2:25 pm: Networking
2:35 - 3:20 pm: Building your marketing plan. a panel of local marketing experts. How do you choose which marketing mix is going to grow your business? Join us for a panel discussion on creating a marketing strategy that fits your business goals and budget.
This full service package includes lunch with open networking, 4 education sessions, awards ceramony, access to the exhibitors.
Pre registered Cost: $38.00
At door registration Cost: $48.00
Premier Member Cost: $35.00
Honoring Extraordinary Women Awards Luncheon
*If you would like to nominate an extraordinary woman in your life for an award, please visit www.wsba.ws for more information.
Click the Register Now button below to get registered for the event!