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There's Money In The Metrics: 3 Reasons Why You Need RUM

Description:

Balancing website demands and delivery capabilities is tough enough, but against a battlefield mosaic of customer empowerment and customer loyalty, there’s no doubt about it, we are forever in a new age revolving around our websites. While it’s easy to churn along with an online presence, it’s hard to generate the growth cash that comes from attracting new and earning the loyalty of existing customers. To meet this daunting challenge, organizations large and small are molding marketing and IT strategies together to deliver powerful, high-performance website presences that deliver premium experiences for customers.

For web performance professionals, this new age means having comprehensive management perspectives that include real user measurements. It means understanding more than just how your website is performing, but understanding the experience your customers are having with your most important online asset. Join us as we examine the three reasons why RUM needs to be part of your management arsenal so you can make it easier to make the hard cash.


About the speaker:

Connie Quach is Neustar’s Senior Product Manager responsible web performance management products and online services. Connie is a frequent industry speaker and organizes the San Diego Web Performance Meetup group, a neutral professional networking organization dedicated to web performance management. Connie has been in the technology space for nearly 15 years, managing products from cradle to grave and holds a business degree from California Polytechnic Pomona and a graduate degree from California State University, San Marcos.

Dave Cumberland is the Vice President of Engineering and IT at Shopatron.  He is in charge of the availability, stability, security, and scalability of Shopatron's systems.  He also oversees application development and quality assurance for both product development and client services.  Dave has worked in the web world for over 15 years.  Dave holds a masters degree in Computer Science from California Polytechnic State University, San Luis Obispo. His concentrations include software engineering, programming languages, and workflow modeling.

 

When:
Thursday, June 6 - 5:30-6:30 – Networking plus come join us for Happy Hour (food and drinks served!)

6:30-7:30 – Presentation, Q&A

Where:
Neustar

3570 Carmel Mountain Road, Suite 400San Diego, CA 92130


Invite your friends and colleagues for a night of learning and networking... plus an opportunity to win lots of cool raffle prizes. Reminder: Bring your business cards for the raffle drawing!

Join or login to comment.

  • Long K.

    Fantastic! You can't go with RUM and Money.

    June 6, 2013

  • James Andrew V.

    Unfortunately a conflict has come up, look forward to the next one.

    June 6, 2013

  • Steve T.

    Out of town

    June 5, 2013

12 went

Our Sponsors

  • Velocity Conference

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  • O'Reilly

    Book giveaways, discounts, and free conference passes!

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