Last 1 of 2 "Digital Media Hipsters & Fashionistas" Tuesday mixer at Hotel Rivington (lower east side). Join me between 9:00pm-9:30pm and enjoy my table, the works (first 20, first come first serve). Let me know, if I should save you a seat on the couch [address removed]. Hip crowd, Ms. beau DJ VINYLA, House Music (Winter Music Conference DJ) at the turn tables and free drinks. Thanks for supporting this event over the last three months. ~ Max
We call tech geeks, "early adopters," and it's worth highlighting that they are not, "early adapters." Adaptation implies that people aren't eagerly going forward, they're merely tolerating what gets thrown at them.
As a marketer, then, there's a real choice here--to market your wares (new to this market) to people who are eager for change, or to get very good at marketing to people who would prefer not to change.
As a human, the question is even more profound: What relationship with the future will you choose?