After January’s sold out Content Strategy Lightning Talks event, we’ll explore the topics of community management and creativity in depth at this meetup, with a combination of full-length presentations, an interactive panel, and the return of “content strategy speed dating” where you’ll get to network, share your experiences, and pepper the speakers with questions at the Mermaid’s bar overlooking the Thames. It’s not just about learning from experts, it’s about sharing your knowledge with your peers as well.
What: The London Content Strategy Meetup
When: Wednesday March 7, 6pm-9:30pm
Where: The Mermaid Conference Centre, Blackfriars. (Nearest tubes: Blackfriars [new tube station now open!], St Paul’s.)
To get your ticket, choose “RSVP” and pay £9 via PayPal. It only takes a minute, and you don’t need a PayPal account.
Rob Hinchcliffe: Content Strategy and Community Management
What happens to your content strategy when you're relying on your users to generate that content, and you have no idea when it will appear, what it will look like, and if it will even be any good? Rob will be exploring if it's even possible to have a user-generated content strategy, and what effect things like atomised authorship and crowd-sourced curation are having on content strategists.
We’re delighted to welcome Rob Hinchcliffe, former journalist, founder of Londonist, one-time editorial director of Yahoo News UK, former Community and Development Manager at Qype, and now Community Strategist at strategic digital agency TH_NK.
Randall Snare: Content and Creativity
What does art have to do with content strategy? If you’ve ever put one word in front (or behind) another, the answer is: everything. Randall will explore creativity: what it is, how to do it, what creative endeavors have to do with content—and why that’s important for us. She might also talk about humanity, but only fleetingly.
We’re delighted to welcome Randall Snare, who’s coming all the way from Dublin. Randall grew up in New Orleans, studied English and neuroscience, worked as a writer for Gourmet magazine and The Onion, and is now Content Strategy Lead at iQ Content in Dublin. Randall’s presented at conferences worldwide including Confab (Minneapolis) and Content Strategy Forum (Paris), and she co-organised the Content Strategy Forum 2011 in London. She blogs at Mapped.
- 6:00pm Arrive, grab a drink at the cash bar in the River Room (overlooking the Thames)
- 6:30pm Rob Hinchcliffe in the Studio
- 6:55pm Break (refresh your drink)
- 7:10pm Randall Snare in the Studio
- 7:30pm Break (refresh your drink)
- 7:45pm Interactive panel in the Studio (fishbowl-style)
- 8:15pm Content Strategy Speed Dating in the River Room
- 9:00pm - 9:30pm Drinks and informal networking
Our venue is the stunning Mermaid Conference Centre at Blackfriars. The talks and mini-panel are in the Studio, an intimate room with great acoustics and enough space for everyone to sit down, and the drinks and networking take place in the River Room, with panoramic views of the Thames - there’s a cash bar all night.