Learn practices to help teams work together on content
It’s easy to say that effective content meets user needs. But when it comes to making that happen on a complex digital project, things get tricky. We come across subject matter experts who don’t have digital experience. Or we find agile development processes which seem to leave out content. Convincing colleagues of the benefits of our approach can seem impossible.
There’s another way. Instead of trying to convince people that user-centred content is more effective—telling them how it should be done—we can show them that focusing on user needs results in content that works for everyone. At the London Agile Content Meetup you’ll learn practices to help teams work together on content, including:
• content techniques inspired by agile development methods including user stories and pair writing
• user research techniques to help colleagues understand user needs
• facilitation techniques to build trust in content workshops
This group is for anyone who works with content, including:
writers, strategists, designers, and developers
product managers and delivery managers
marketing and communications professionals who want to transition to digital
See you at the next meetup!
Jonathan and Richard
P.S. Do you have questions about who runs the meetup and how we operate? Read questions and answers.