Design Matters: Exploring UX Design in Healthcare

  • April 18, 2013 · 6:00 PM

Designing elegant, simple, intuitive, and valuable experiences in healthcare is hard. Organizations often have a difficult time coming to consensus around design decisions or leveraging outside perspective and research into their design process.

Even those that do user research or think about their design process sometimes just wing it, resulting in missed opportunities.

Please join Michael Hawley, Chief Design Officer of Mad*Pow, Dan Wilcomb, Director of Product Design at Alere ACS and Health 2.0 Boston in this fast-paced session, where we will present seven structured research and design techniques that you can guide you to unique research insights and help overcome organizational barriers to good design. Don’t worry – the techniques are simple, straightforward and inexpensive.

Speaker Bios:

Michael Hawley, Chief Design Officer, Mad*Pow

He may not surf, he may not shred, but Hawley will own you on the golf course.

As the leader of our experience design team, Michael leverages 15 years experience in the software industry and expertise in user experience research and usability design to deliver value to clients such as Fidelity, Autodesk and Monster.

Prior to Mad*Pow, Michael served as usability project manager for Staples, where he led customer-facing initiatives including e-commerce and Web sites, marketing communications, and print materials. In addition, Michael worked at Bentley College Design and Usability Center where he was responsible for planning, executing and analyzing user experience evaluations for corporate clients in health care, financial services and academia.

Michael holds his MS in Human Factors in Information Design from Bentley College McCallum Graduate School of Business, and a BA from the University of Michigan. He continues to explore trends within the UX discipline as a published columnist, with articles appearing in publications such as UXMatters, iMedia, TMCNet and CPWire.

Daniel Wilcomb, Director of Product Design, Alere ACS

Daniel is the current Director of Product Design at Alere Accountable Care Solutions which delivers health information solutions that help provider organizations meet CMS Meaningful Use and Accountable Care requirements, achieve Triple Aim, and improve care coordination across the healthcare continuum. Dan specializes in Lean User Experience Process, Mobile and multi-platform software, SAAS, Strategic product design, rich internet applications, expressive interfaces and responsive layouts.

Previously to Alere ACS, Dan worked in User Experience at Kenexa, an IBM company, where he worked both at the executive level setting product vision and market strategy, to the producer level, working hands-on with design and development.

Join or login to comment.

  • Pat R.

    Definitely five stars! Loved the examples used to teach us about Mad*Pow's passion for creating change in healthcare.

    1 · April 18, 2013

  • A former member
    A former member

    Crap, I forgot about a prior commitment @ 7 PM. Please keep me apprised of what is discussed. This is absolutely an important topic and a space I want to participate in for years to come. Feel free to look me up on LinkedIn (Jason Maron) or start a conversation offline ([masked]). I was looking forward to meeting y'all tonight. Enjoy!

    April 18, 2013

    • Antonio S.

      Hey, Jason! Unfortunately, I had to attend the Oak Ridge conference in Baltimore, MD and won't be able to attend. But I'm also interested to in taking this offline. I just moved from Sao Paulo, where we used to have healthcare&entrepren­eurs drinks monthly or so... Anyone interested?

      April 18, 2013

    • Kunal B.

      I'm here and am planning to share some notes and my thoughts after the event. Drop me a line if you want, or follow me @KunalsLab

      1 · April 18, 2013

  • AM


    April 4, 2013

  • Pat R.

    Extensive EMR and clinical quality measure experience. Currently a volunteer caregiver for hospice patient to learn more about patient experience from the patient's perspective before re-entering job market this Spring.

    April 4, 2013


$25.00 per meeting or as indicated

This covers: Necessary materials, refreshments, and services to put on great events!

Payment is accepted using:

  • PayPal
  • Cash or check - “Please send me an email to for further instructions.

Refunds are not offered for this Meetup.

People in this
Meetup are also in:

Create your own Meetup Group

Get started Learn more

I started the group because there wasn't any other type of group like this. I've met some great folks in the group who have become close friends and have also met some amazing business owners.

Bill, started New York City Gay Craft Beer Lovers

Sign up

Meetup members, Log in

By clicking "Sign up" or "Sign up using Facebook", you confirm that you accept our Terms of Service & Privacy Policy