Jan 10, 2013 · 6:00 PM
What does it mean to have a disciplined product management methodology? You've read all the books, followed all the experts, and commented on all the blogs, but what happens when you don't have millions of dollars and years and years of experience, but are required to create products to solve real problems?
Have a conversation with Tracey Wiedmeyer as he takes you through the unique product management challenges his start-up faced during its infant stage (and still faces today), and learn what he thinks it takes to become a product management disciple.
Tracey Wiedmeyer is co-founder and CTO of InContext Solutions, a 4 year old start-up providing immersive 3D technologies that help retailers and manufacturers understand their customers better. Their solutions are used by many of the Fortune 50 Consumer Packaged Goods manufacturers and retailers to quickly and cost effectively test real world hypotheses in a virtual world.
Tracey leads all aspects of InContext's product development and engineering groups since founding the company. He possesses a unique perspective on product development as it relates to a start-up providing unique software and services to very large, demanding companies. His passion involves creating software products and solutions that hit that emotional note for end users - if in doing so he can solve a few technical challenges, even better!