LondonUnited Kingdom EC1R 0AT
August 25, 2011
I am head of copy and content at Sapient, and I have been implementing content strategy (alongside my UX and technology colleagues) for about 15 years. Before working on interactive projects, I was a newspaper and magazine editor for about 20 years.
It is an infinitely stretchable category that suggests an interdependence between content/copy, technology and UX workstreams. But this has always been the case. Perhaps I am missing the point, and there really is some brand new area of enquiry that simply did not exist before...
I would love to share my experience working with Global 500 brands and watching their attitudes change as new technologies and market realities come to the fore. I would love to learn more about how technology can power complex production environments, but without so much detail that it bothers my poor wee head. Approaches rather than technology stacks, I think I mean.
The one in front of me. Or maybe the one to come.
Wow that is very impressive. I'm just a small fry starting out, been a Copywriter for about 3 years, client side in the Retail sector. Currently looking after Digital and Direct copy for Carphone Warehouse.
Hello indeed. Loving your feline photo.
Yes, everyone does seem to be drawers rather than scribblers. I can't attest to the beards, but I can confirm that I don't sport one myself.
Are you going to be at the meet up? Client side or agency side?