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Forget 'moral values'(as Dean did); now what?

A former member
Post #: 65
New Gallup Poll Raises Questions About Media Focus on 'Values'

By E&P Staff

Published: December 14, 2004 10:00 AM ET

NEW YORK In the aftermath of the Nov. 2 election, the press and various political partisans jumped on exit polls that seemed to suggest "moral values" was the top issue in voters' minds as they re-elected President George W. Bush. Some analysts have questioned that notion, but a new nationwide Gallup Poll, released Tuesday morning, could deal a death blow to the whole idea.

Asked what they consider “the most important problem facing this country today” the issue of values was tied for fourth place with unemployment/jobs, with only one in ten of the Gallup sample choosing it. Far ahead, with 23%, was the war in Iraq, followed by terrorism and the economy in general, both at 12%, only then followed by unemployment and values.

The modest vote for values is all the more surprising because it was broadly define to include a wide range of concerns including “ethics,” “moral,” “religious/family decline,” “dishonesty,” and “lack of integrity.”

This 10% total could also be compared to the 29% who named some aspect of the economy as the top issue, along with the 35% who mentioned Iraq or terrorism.
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