Jan DFWWP:Special Guest, Terry Heaton on Media 2.0

Our special guest this month is Terry Heaton, Sr. VP. of Media 2.0 at
AR&D a local media research and consulting firm. Terry retired from television news management in 1998 after 28 years in the business and for the past 10 years has been running Internet companies, building Websites and advising broadcast clients on the digital age. His views on the changing paradigms for local broadcasters are widely regarded as pioneering, and his vision has proven to be years ahead of its time. Terry has a worldwide reputation as a unique innovator, futurist and writer. His ongoing series of essays,
TV News in a Postmodern World, has been published from Seoul to Berlin, and he's widely regarded as one of the most original thinkers on the planet. Doc Searls, author of the acclaimed best seller,
The Cluetrain Manifesto, writes of Terry, "Yours is more than a voice in the wilderness - it's a voice that's rebuilding a crumbling corner of civilization." Terry believes that...


  • That the political process in the U.S. has been the servant of special interests since the early 20th century, when Walter Lippmann and his Creel Commission cronies brought into being the ideas of public relations and “professional” journalism.

  • That Lippmann’s manufacture of consent is at the root of much of what’s wrong with our culture in the 21st century, including the intellectual dishonesty known as political correctness.

  • That citizen media, in the form of bloggers and blogging, offers hope and an alternative to the false journalism hegemony that has destroyed the public trust.

  • That we are in the midst of a cultural change of eonian proportions wherein people are increasingly masters of their own ship, and that the disruptive innovations threatening the status quo are driven by this demand. I call this change Postmodernism, while understanding that the term has different meanings to different people. My interpretation is simple and practical. The modern era, with its emphasis on logic and reason, is giving way to a new era that I call “The Age of Participation.”

Hear Terry discuss these topics and more at our first meetup of the new year!

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  • Ruth

    Terry Heaton verbalized many of my beliefs about how society has the power to transform the world. It is no longer "Business as usual"! We, the consumers, have the ability to use our money to vote for products, companies, etc... We, the citizens, have a voice and have the ability and, in my opinion, the duty to speak up. Thank you, Terry and Tony! Your efforts are so very appreciated!!!!!

    January 23, 2011

  • A former member
    A former member

    Never thought of social media content as it relates to news outlets. Very interesting and thought provoking. Enjoyed the presentation.

    January 23, 2011

  • Carolyn S.

    Very good, but wish it had been tailored for this audience. To decide whether to attend this meetup, I'd found his stuff online and read it there. Nothing in his presentation went beyond what I'd already read. He of all people should have expected that.

    January 23, 2011

  • Terry H.

    Great crowd. Fully engaged. Thanks for the opportunity.

    January 23, 2011

  • Tony C.

    Thank you, Terry, for your insightful presentation. Everyone in the room had a take-home message that can be applied to their career. Creative minds in #DFWWP are feverishly working to disrupt the old models, thanks for giving us the roadmap and the call-to-action!

    January 23, 2011

  • Ken K.

    Excellent presentation!

    January 23, 2011

  • Mitch

    Fantastic presentation. The cool thing is that we are a part of Media 2.0.

    January 23, 2011

  • A former member
    A former member

    Well run, stayed with the time commitments, and an excellent resource speaker which reveals the multiple agendas that the meetup can handle.

    January 23, 2011

  • Dan S.

    Excellent presentation! Terry Heaton was amazing!

    January 23, 2011

  • Howard H.

    Terry was a good speaker, and presented his topic well. However, the main reason that I come to DFWWP is to learn more about WP. While I agree with most of Mr. Heaton's presentation, and got some new insights into the subject, and I am genuinely interested in that sort of thing, I get most of that sort of information from other sources (ironically, he mentioned a very similar phenomenon in his talk).

    I'm looking forward to the "Tips and Tricks" presentation next month. Thank you for announcing the date early so that I can plan other things around it.

    January 23, 2011

  • Scot D.

    Great venue for learning!

    January 23, 2011

  • Tony C.

    This year, our Meetup *requires* a $5 admission payment.
    Please bring some old-fashioned cash. As usual, there will be sushi, cookies, chips, soda, and water. Thank you!

    January 22, 2011

  • Tony C.

    Looking forward to seeing everyone! I just got a sneak peek at the presentation. It will knock your socks off!

    January 22, 2011

66 went

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