An introduction to Content Marketing.
You already zap commercials on TiVo, ignore banner ads, delete spam. Why do you think people will be interested when you interrupt them with your message?
Learn how Content Marketing can fill your customers minds with your message and your brand. Learn how to make Content Marketing a core part of your marketing strategy and learn how blogging and social media fit into this strategy.
Participants will get an "A-to-Z" list of creative examples of content that can be created. This seminar will help you get past the pain of writing a regular blog post and help you to see that content can be more than just writing articles.
This seminar is limited to 15 students and includes one-on-one consulting on your content marketing strategy.
Delicious hot lunch (pizza) and snacks (chips/cookies) will be served. (Feel free to bring a bag lunch if you eat a healthy diet. Refigerator/microwave is available.)
Includes free admission to afternoon WordPress Meetup (2pm-4pm)—a $10 value.
Presented by Tony Cecala, Ph.D.